Facebook pages redesign puts focus back on News Feed content

NewPageTimeline

Facebook on Monday introduced a new design for Facebook pages, making things such as key performance indicators more easily visible for managers, and location info easier to find for fans.

However, this move also signals that Facebook is moving away from tabs — which have been a popular tool for many Facebook marketers to draw attention to contests as well as get users to visit other entities such as an Instagram feed or website. Page admins can still draw users to the company website, a contest, or anything else, but it’s becoming clear that this will have to be done through News Feed posts and not direct visits to a page’s timeline.

When many page admins and marketers saw the new design, they wondered, “Where did the tabs go?”

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Facebook prompts users to ask friends for key timeline data

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Haven’t filled out all of your timeline information? Your Facebook friends can ask you to do so. Some users are seeing prompts on mobile and desktop to ask their friends for information that isn’t present on timeline, such as phone number or address.

When a user visits the “About” section of the desktop or mobile timeline, they’ll see a prompt that will allow them to ask their friend (this only works for users with whom people are connected) for information.

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Facebook memorial accounts: privacy settings will be left as-is

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Facebook announced recently that the company has made a change in the way that legacy or memorialized accounts of deceased Facebook users are viewed. Previously, when an account was being memorialized, the privacy setting of the account was set to friends-only, regardless of how the person had their profile viewable in the past.

Now, the privacy settings on memorialized Facebook accounts will be left as-is, reflecting the person’s comfort with privacy.

Additionally, those with loved ones who have passed away can request that a Look Back video can be made from their Facebook profile.

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Facebook allows users to enter a custom gender

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Facebook announced Thursday that it will allow its users to customize their gender on their timeline. Previously, the only options available were female and male, but now there’s a custom option for users to identify as their preferred pronoun.

Currently, this is only available to users who view Facebook in U.S. English, but the site hopes to expand this internationally.

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Facebook page template & tips for 2014

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As Facebook page admins get started with 2014, the social marketing experts at ShortStack created a detailed template, including image sizes, for page admins looking to get ahead.

ShortStack also released some tips for Facebook marketers looking to take their page to the next level.

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Facebook timeline prompt allows users to share if they’re looking for work

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Facebook lately has loved borrowing and adapting from other social networks. While hashtags are a Twitter original, it looks like Facebook is trying to get users to share more information about their employment status — similar to LinkedIn.

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5 steps to protect your Facebook privacy in lieu of upcoming Graph Search changes

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Facebook is in the process of a privacy shift that would let all users be discovered via Graph Search.

The company reminded users earlier this month that it is phasing out the “Who can look up your timeline by name,” Facebook privacy feature that allowed people to essentially opt-out of being discoverable within Graph Search.

Here’s how you can make sure that you don’t get unwanted attention or unfamilar friend requests as a result of this Facebook privacy change.

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Facebook to sunset ‘Who can look up your timeline by name?’ feature

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Last year, Facebook started removing the privacy-checking feature called “Who can look up your timeline by name?” The company announced Thursday that it is officially ending this feature, prompting users to take better control of their individual privacy settings.

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Former Facebook analytics manager Mohammad Sabah joins Identified

Mohammad Sabah Identified CDO

The man in charge of data science and analytics at Facebook has left the social network to take on a similar role and data and analytics company Identified.

Newly-minted Identified Chief Data Officer Mohammad Sabah will direct and develop the company’s patent-pending intelligence technology for recruiters, dubbed SYMAN, which culls unstructured data to create organized, searchable profiles. SYMAN was designed to spot professional data posted in virtually any social media platform. Competing technologies rely solely on user-generated information.

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Facebook testing ‘More People to Follow’ prompt

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Facebook is trying to promote users to follow more. According to sister site AllFacebook, the site is testing a prompt that shows similar people to follow when a user opts to follow someone on Facebook.

AllFacebook reader Yan Yanko Kotliarsky submitted the above image, which came up after a follow of Mark Zuckerberg’s sister, Arielle Zuckerberg.

Facebook has done this in the past, prompting users to like other pages after they’ve clicked like on a page.

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