Report: Facebook to add Graph Search to iOS app, update Messenger

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Facebook is reportedly planning on bringing Graph Search to mobile, starting with iOS, according to 9to5Mac.com. The site reported Wednesday that Facebook will soon release a major update to both its native iOS app and Messenger.

The report suggests that Facebook is testing two versions of Messenger for iOS — one which looks similar to Apple’s native messages feature and another one (which will more likely be released) heavy on white space and fitting with the iOS 7 design.

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Facebook allows advertisers to target iOS IDs in Custom Audiences

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Included in the newest round of Facebook updates for developers is a new software development kit (SDK) for iOS in line with iOS 7 and an official announcement about the new image specs in links. Facebook also announced that advertisers can reach mobile customers by leveraging iOS identifier for advertising (iOS IDFAs).

Facebook notes that advertisers can upload a list of existing customers’ iOS iDFAs and reach them with relevant content. This will be possible for any user on iOS 6 or 7 who has not disabled advertising tracking. Lookalike Audiences will also be able to target similar users. In May, Facebook announced App User IDs, allowing advertisers to define and reach people that have engaged with their Facebook-connected mobile app.

Advertisers can upload mobile advertiser IDs (either the iOS IDFAs or App User IDs) within the Power Editor and the ads application programming interface. Facebook noted that this has been one of the most-requested features from mobile advertisers, many of whom already leverage the iOS IDFA as a standard advertising ID for Apple users.

Facebook does not yet offer this capability for Android users.

Readers: Are you excited about this new feature?

Image courtesy of Shutterstock.

Fueled by iOS 7, Facebook redesigns mobile app

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Not long after Apple released iOS 7 to the public, Facebook announced a major upgrade to its popular app for the iPhone and iPad. Facebook has improved the aesthetics and maneuverability of the iOS app, making it intuitive for Apple users.

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Facebook mobile update: table reservations, movie and TV showtimes, hashtags on iOS

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Planning a dinner and a movie date night? Facebook can help.

The company announced Monday two upgrades to its mobile pages product: the ability to book a table on a restaurant’s Facebook page, and view showtimes on movie and TV show pages. While the table reservation feature is available for Android and iOS users, only those on Apple devices will be able to check showtimes for TV shows and movies from their phone.

Facebook partnered with popular reservation platform OpenTable to strengthen its mobile pages product, a Facebook spokesperson noted:

OpenTable is working with Facebook to allow individuals to book a table via a restaurant’s Page on mobile. From discovery to booking (whether it’s with Nearby or going directly to a restaurant’s Page), everything is within the native Facebook app – no need to visit a mobile site or open OpenTable’s app. This feature is available on Pages of restaurants that support OpenTable in the U.S.(~20K restaurants). This integration will open up OpenTable to more people on Facebook, as you don’t need to be an OpenTable member to book a table on mobile Pages.

Another major mobile update: hashtags are now live on the iOS native app.

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Instagram 4.1: more video capabilities, import video from phone library

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In the first major update for Instagram since the company added video capabilities, Instagram is bringing video to more devices and allowing users to upload videos from their phone and post them.

Just like how users can take photos taken with their phone and import them to Instagram, while cropping and adding filters, they can now do the same thing with video. The newest upgrade for Instagram will allow users to import video already on the phone, cut out the 15-second snippet they want posted, and add specialized filters.

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Facebook adds verified profiles to iOS app

VerifiediOSEarlier this year, Facebook took a page from Twitter’s book and launched verified profiles, so users can know that they’re really getting updates from a celebrity or prominent person.

With the newest iOS app update, launched Wednesday, Facebook brings that verification to mobile. Now when a Facebook user on their iPhone or iPad sees the timeline of a celebrity (or searches their name), they’ll see the blue verified checkmark. Public figures and major brands also get the verification stamp.

Other fixes in version 6.3 of the iOS app:

  • Improved places editing to fix categories, phone numbers and other info on iPad.
  • Implemented a fix for a problem that was causing News Feed to load slowly for some people.

Facebook’s latest iOS update brings structured status updates, better privacy settings

Apple300Structured status updates, previously only available on mobile web and desktop, have found their way to a Facebook native application. The latest Facebook for iOS update includes the ability to share what you’re eating, watching or reading.

Facebook also offered enhanced privacy settings, allowing users to change who sees content they’ve already posted.

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Apple’s iOS 7 impact on Facebook: image sharing capabilities, multitasking

appleAt its annual developer’s conference, Apple has announced iOS 7, a complete revamp of its mobile operating system. Sporting a new, flatter look, the company has made significant updates to all facets of the operating system, including more robust image sharing capabilities and upgraded multitasking support.

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Facebook releases native share dialog for iOS developers, allows Open Graph sharing without login and permissions

developer-iosFacebook today announced the availability of a new native share dialog for iOS, which will give developers an easy way to incorporate Facebook sharing — including Open Graph actions — in their apps.

The mobile share dialog is a standard tool that enables users to post something back to Facebook. Similar to the Like button, the share dialog can be implemented with a small amount of code across any app and it works even if users haven’t logged into the app using Facebook. The dialog includes support for location tagging, friend tagging, custom privacy settings, deep linking and more.

Previously, mobile developers would have had to program their own sharing mechanism with these features or use the old “feed dialog” or iOS 6 Share Sheet, which are more limited in functionality and can require up to three extra steps for users.

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Unlike Share Sheet, the native share dialog supports Open Graph publishing, as seen in the “read a book” example to the right. This is important because until now, developers had to ask users to log into their app using Facebook and allow various publishing permissions, which some users did not like.

Now, because the share dialog opens up the main Facebook app to complete the action, users don’t need to log into a third-party app with Facebook in order to share back via the Open Graph. As long as users have the Facebook app and are logged into that, they can easily publish to Facebook from any iOS app that uses the share dialog. This could greatly increase the amount of structured sharing through Open Graph verbs and objects.

Facebook first announced the native share dialog, along with other new mobile platform features, in April. However, it was only available in limited beta for iOS until today’s wide release. It is still in development for Android. The company says the share dialog should be used by default in all mobile apps that want to enable users to share something to the social network, even if the apps don’t have deeper Facebook integration, such as login or Open Graph.

[Update: Cut Out + Keep's Tom Waddington pointed us to a mention in Facebook's Javascript SDK that suggests a similar share dialog with Open Graph support could be coming soon for the web.]

Facebook offers a detailed comparison of all of a developer’s options for sharing back to Facebook — including the new share dialog, iOS Share Sheet, web-based feed dialog and Graph API – here. Technical documentation on the native share dialog is available here.

Facebook updates iOS app with faster events, option to save photos, emphasis on group messages, more

facebookappsFacebook released an update for its iOS app today with a number of small changes and improvements, including faster loading for events and a way for users to easily save photos from Facebook to their phone.

Events was one of the sections that hadn’t yet been completely rebuilt for speed like the News Feed, photos, messages and other areas have. Now, the main events page and individual events themselves seem to load much quicker. This could lead to more RSVPs and interactions on the event page from mobile now that the product is not so slow.

Now when viewing a photo fullscreen, there’s a new ellipsis icon with options to save the photo, share it or report it. This makes these functions more accessible for users. Previously, a user had to take a screenshot of their phone to save an image, or leave fullscreen view to share or report it.

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