Spotify’s Facebook app has been topping AppData’s leaderboards for some time now. It’s the top gainer this week in monthly active users (MAUs), accumulating almost 1.4 million new MAUs. Spotify has over 32 million MAUs, and its DAU/MAU engagement has increased five percent in the past week.
Back in 2011, the music streaming service angered many users (and potential users) when it made Facebook Connect its only means of signing up for the platform. The company had to defend itself from the onslaught of complaints, and eventually backtracked on the policy about a year later. While the company had hoped its integration with Facebook would help boost its user base, the app’s recent growth shows that you don’t need to make Facebook the only option in order to be successful on the platform.
As Facebook’s F8 conference — a developer’s haven — approaches, the social network recently identified 10 high-performing apps to Inside Facebook that are either seeing stellar return on investment through ads or are growing through Open Graph and Facebook Login.
Some, like Hotels.com and Top Eleven: Be a Football Manager, may not be new to Facebook users, but the Facebook platform has helped emerging apps such as YPlan, Cooliris and Swell Radio, as well.
The F8 conference has been a major boon to apps such as Spotify … could the 10 apps listed below be the next to make it big?
One of the apps rocketing up the AppData leaderboard makes the world more open and connected, but maybe not in quite the way Mark Zuckerberg had hoped. Tinder, a popular dating app, has grown from No. 25 on the AppData’s March Facebook daily active user leaderboard, all the way to No. 17. Tinder is also the top dating app, in terms of both Facebook DAU and MAU (monthly active user) estimates.
Other than that, the chart hasn’t changed a whole lot, with King games Candy Crush Saga and Farm Heroes Saga maintaining a stranglehold on the top.
Click below to find out which apps Facebook users are addicted to, as sorted by AppData’s daily active user estimates.
The social gaming space is dominated by King and Zynga. As we recently discussed, King’s games alone take up a quarter of the Facebook app market. However, the Barcelona-based Social Point has been growing steadily, and its numbers are nothing to sneeze at.
It’s understood that King’s addictive game Candy Crush Saga is the most popular Facebook game, but by looking at daily active user counts (DAU), it shows just how much of a force it is.
With more than 57 million Facebook DAU, Candy Crush Saga has more DAU than the next four Facebook apps — Farm Heroes Saga, Microsoft Live, Spotify and Pet Rescue Saga — according to AppData.
From now on, the AppData monthly leaderboard on Inside Facebook will reflect DAU values. Click below to see which Facebook apps are the most used.
It looks like the rumor of Klout’s sale (and its recent makeover) hasn’t helped the online influencer this week. AppData reported its Facebook monthly active users dropped nearly 50 percent in the last week, with daily active users down more than 60 percent.
Developer Social Point is gaining momentum in Facebook monthly active users. In the past week, the developer has gained nearly 1 million MAUs, according to AppData Facebook MAU estimates. With one app, Dragon City, in the MAU Top 10 of Facebook apps, and three more in the MAU Top 100, Social Point could start to give other developers a run for their money.
While King continues to reign over the Facebook app world, a game by Social Point — Dragon City — has dropped considerably in the AppData monthly leaderboard. In January, Dragon City was the fifth-most popular app, in terms of AppData’s Facebook monthly active user (MAU) estimates.
Now, it ranks 9th, as apps such as Spotify, Bing and Pinterest have moved up.
Want to see which Facebook apps are the most popular? Click below to see the top 25 Facebook apps, ranked in terms of AppData’s MAU estimates.
It looks like we might not be too far off from a “Jetsons” future after all. According to AppData, Skype is gaining Facebook daily active users (DAUs), meaning video calling could become the norm as more people are working remotely. On Jan. 30, 2014, AppData reported 4.9 million DAUs and on the same date in 2013, it reported nearly 2.7 million DAUs. That equals a gain of 2.2 million DAUs in one year.
Chances are you’ve been getting fewer FarmVille 2 requests from your Facebook friends than a year ago.
According to AppData, FarmVille 2 is experiencing the 2014 deep freeze just like the rest of the U.S. On Jan. 27, 2014, AppData reported 21.2 million Facebook MAUs and on the same date in 2013, it reported 45.7 million MAUs. That equals a loss of 24.5 million MAUs.