Facebook testing call to action options on organic video posts

CTAVideo

Facebook appears to making it easier for pages to utilize a call to action. As discovered by Memorado and Inside Facebook reader Matteo Gamba, some pages have the option to add a call to action when they upload a video.

Facebook has made the call to action button a powerful option for direct response through ads, but now it looks like page admins could get the ability to add such a button on non-advertised posts.

According to another screenshot shared by Gamba and Memorado, here are the CTA options:

  • Shop Now
  • Book Now
  • Learn More
  • Sign Up
  • Download
  • Watch More

Readers: Have you seen this?

Social Media 201

Mediabistro Course

Social Media 201

Starting October 13, Social Media 201 will provide you with hands-on instruction for gaining followers and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!

 

Leave a Reply

Get the latest news in your inbox
interested in advertising with inside facebook?

Social Media Jobs
of the Day

Social/PR Manager

Small, hot SoCal ad agency
CamarilloCamarillo, CA

Content Marketing / Sales

Mediaplanet
New York, NY

Marketing Manager

True North Custom
Chattanooga, TN

Press and Media Relations Manager

Americans for the Arts
Washington, DC

Social Media Manager (Pleasanton)

Avanquest North America
Pleasanton, CA

Featured Company

Join leading companies like this one and recruit from the nation's top media job seekers on the Mediabistro Job Board. Every job post comes with our satisfaction guarantee. Learn More
 

Our Sponsors

Mediabistro A division of Prometheus Global Media home | site map | advertising/sponsorships | careers | contact us | help courses | browse jobs | freelancers | content | member benefits | reprints & permissions terms of use | privacy policy Copyright © 2014 Mediabistro Inc. call (212) 389-2000 or email us