WORLD CUP: Where are Team USA’s Facebook fans?

USWorldCupFan

America is going crazy for soccer during the 2014 World Cup. Facebook is making a big push to bring the conversation onto their platform, and one way that fans all over the world are showing their support for their country is by following the official team on Facebook.

We’ve learned that Mexico has the largest Facebook following, but U.S. Soccer is no slouch, with 1.4 million likes.

Where are those fans, though? Gigya, a Facebook Preferred Marketing Developer, used its Consumer Insights product to find out.

Gigya’s Director of Marketing Communications, Victor White, explained the methodology behind the graph:

The data reveals a disproportionate percentage of the team’s fans reside on the West Coast. While one might expect California, as the country’s most populous state, to have the highest percentage of fans, other states on the West Coast also demonstrate a very large percentage of pride for Team USA. For example, Washington, the 13th most populous state in the country, ranks ahead of every other state with the exception of California, making up nearly 9% of all fans of the national team. Additionally, Oregon, only the 27th most populous state, comes in 11th place with nearly 4% of fans. Notably, parts of the East Coast also show a relatively high percentage of fans, while states in the middle of the country comprise a very small percentage of the Team USA fan base.

Gigya_World Cup Infographic (1)Top image courtesy of U.S. Soccer’s Facebook page.

Creative Social Branding

Mediabistro Course

Creative Social Branding

Starting November 24, learn how to create a social buzz for your brand! You’ll learn how to engage with audiences on social platforms, identify and engage with current trends and influencers, and build an excellent social strategy to amplify your numbers and rate engagement. Register now!

 

Leave a Reply

Get the latest news in your inbox
interested in advertising with inside facebook?

Social Media Jobs
of the Day

Social Media Strategist

A Luxury Real Estate Developer
New York, NY

Newswire Editor

PR.com
New York City / Long Island, NY

Senior Social Media Brand Manager-Los Angeles Area

Brigade Marketing
Los Angeles, CA

Featured Company

Join leading companies like this one and recruit from the nation's top media job seekers on the Mediabistro Job Board. Every job post comes with our satisfaction guarantee. Learn More
 

Our Sponsors

Mediabistro A division of Prometheus Global Media home | site map | advertising/sponsorships | careers | contact us | help courses | browse jobs | freelancers | content | member benefits | reprints & permissions terms of use | privacy policy Copyright © 2014 Mediabistro Inc. call (212) 389-2000 or email us