NCAA March Madness on Facebook: 46M posts, comments, likes by 15.3M people

UConn650

The 2013-14 men’s college basketball season came to a close Monday night as the University of Connecticut Huskies were crowned champions after a victory over the Kentucky Wildcats.

From Selection Sunday through the title game (March 16 – April 7), roughly 15.3 million Facebook users made more than 46 million posts, comments, likes about March Madness, the frenetic finish to men’s college basketball’s season.

Facebook also highlighted the most buzzed about moments from Monday night’s championship game:

  1. Tipoff
  2. Dunk by James Young gives Kentucky spark in second half
  3. UConn leads at halftime, 35-31
  4. UConn wins the National Championship
  5. UConn starts off strong up to the first timeout

UConn players Shabazz Napier, who scored a game-high 22 points, and Ryan Boatright (14 points) were the most-mentioned players on Facebook during the game.

Readers: Did you post about March Madness on Facebook?

Image courtesy of the NCAA Men’s Basketball March Madness page.

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