Infographic: Which brands were socially devoted on Facebook in Q4?
As Facebook prepares to release how the company performed financially in Q4 2013, Socialbakers took a look at how industries on Facebook did in a new infographic.
Airlines, finance and telecom pages were the most responsive to fans, each delivering a response rate of more than 75 percent in Q4. Airlines were actually the most responsive brand on both Facebook and Twitter, Socialbakers found. The company also discovered the brands respond more often to customers and fans on Facebook than they do on Twitter.
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