Facebook SPMD SHIFT announces $6M round of funding

ShiftLogo650

Facebook Strategic Preferred Marketing Developer SHIFT announced Tuesday morning that the company has raised $6 million in Series B funding, led by DN Capital.

The new funding will help the international expansion of SHIFT’s Open Marketing Cloud, which provides marketers access to a host of marketing apps, allowing them to reach customers through Facebook, Twitter and LinkedIn. This round brings total financing for SHIFT to $14 million.

James Borow, Co-Founder and CEO of SHIFT, commented on the latest round of funding:

2013 has been a huge year for us, we launched our platform and have grown our sales by over 300%, driven by global advertisers adopting the SHIFT Open Marketing Cloud. We are thrilled to have a partner in DN Capital who can help us hit the ground running in international markets. Their experience in helping companies scale in Europe will be integral in helping SHIFT continue to deliver brands and agencies the technology needed to break down data silos and create more efficient ways to execute marketing across organizations.

SHIFT’s first international office opened in September 2013 in London. The company expects to expand into additional international markets in 2014.

DN Capital is a global early stage and growth capital investor in software, mobile applications, digital media and e-commerce companies with offices in London and Palo Alto.

Strategic Mobile Marketing

Mediabistro Course

Strategic Mobile Marketing

On October 21. work with the digital strategy director for Saatchi & Saatchi to develop a marketing strategy for smartphones, tablets, and mobile devices! You’ll learn how to optimize content for mobile, create responsive landing pages, and track all mobile efforts. Register now!

 

Leave a Reply

Get the latest news in your inbox
interested in advertising with inside facebook?

Social Media Jobs
of the Day

Social Media Account Manager for Beauty PR Agency

Creative Media Marketing
New York, NY

SEO Specialist

Creative Circle
Atlanta, GA

Vice President, Social

Start-Up Social Media Firm w/ Established Clients
New York, NY

Communications Coordinator

National Science Teachers Association
Arlington, VA

Community Editor

Chalkbeat
New York, NY

Featured Company

Join leading companies like this one and recruit from the nation's top media job seekers on the Mediabistro Job Board. Every job post comes with our satisfaction guarantee. Learn More
 

Our Sponsors

Mediabistro A division of Prometheus Global Media home | site map | advertising/sponsorships | careers | contact us | help courses | browse jobs | freelancers | content | member benefits | reprints & permissions terms of use | privacy policy Copyright © 2014 Mediabistro Inc. call (212) 389-2000 or email us