Facebook integration allows users of Freshdesk’s In-Sync app to handle customer service via the social network

FreshdeskInSyncTopImage

Cloud-based help-desk-software developer Freshdesk announced that its new In-Sync Facebook application is integrated with the social network, allowing its users to synchronize their customer-service and social efforts.

Customer-service agents will now be able to engage with users and support customers directly within the social network, and information such as how-to guides is automatically synchronized between service portals and the Facebook app.

Freshdesk said it believes that the new app will allow consumer driven businesses such as ecommerce, travel, and hospitality to increase social and online engagement levels by more than 60 percent, with customers or potential customers more likely to seek out more information about those businesses, since all conversation and engagement is managed within Facebook.

Director of Marketing Vikram Bhaskaran added in a release announcing the new In-Sync app:

Most consumers spend close to one-fifth of their day on Facebook, liking, sharing, and discussing the businesses they both love and hate. The In-Sync Facebook app allows businesses to be there and engage customers where they are, without themselves having to juggle across multiple sources.

Readers: Do you think this will be a helpful app for customer-service personnel?

FreshdeskInSync650

Marketing with Facebook Insights

Mediabistro Course

Marketing with Facebook Insights

Starting October 2, use Facebook’s analytics tool track and optimize your marketing efforts! Taught by the group marketing manager of social media at Microsoft/BingAds, Geoffrey Colon will show you how to measure key performance indicators and make your data actionable. Register now!

 

Leave a Reply

Get the latest news in your inbox
interested in advertising with inside facebook?

Social Media Jobs
of the Day

Marketing Associate

Wainscot Media
Montvale, NJ

Assistant/Associate Professor - Social Media

SYRACUSE UNIVERSITY
Syracuse, NY

Campaign Manager

Interactive One
New York, NY

Digital Marketing Director

McMurry/TMG
Phoenix, AZ

Social Media and Communications Assistant

Carnegie Endowment for International Peace
Washington, DC

Featured Company

Join leading companies like this one and recruit from the nation's top media job seekers on the Mediabistro Job Board. Every job post comes with our satisfaction guarantee. Learn More
 

Our Sponsors

Mediabistro A division of Prometheus Global Media home | site map | advertising/sponsorships | careers | contact us | help courses | browse jobs | freelancers | content | member benefits | reprints & permissions terms of use | privacy policy Copyright © 2014 Mediabistro Inc. call (212) 389-2000 or email us