Facebook platform roundup: Tigerlily, Unified

unified-logoUnified

Enterprise marketing technology company Unified has hired Roger Clark from Interclick as CFO. Clark assisted in the sale of Interclick to Yahoo! at $270 million. In addition to this key hire, Unified has also added a number of advisors spanning from Yahoo, Adweek, IBM and MTV. The company says that it has also gained a number of high-profile customers such as Toyota and Microsoft to its 400 enterprise customers and its agencies.

Screen Shot 2013-07-09 at 5.08.04 PMTigerlily

New York and France-based social marketing platform start-up, Tigerlily, debuted a new tool entitled Monitoring Insights, a supplement to its Insights tool. The new tool helps page managers analyze messages and actions made on Facebook pages. It helps to provide a clear and accurate view of moderation activities such as measuring the amount of engagement in real time. It will also help to see which posts are receiving negative feedback to provide a more comprehensive view of the page.

Marketing with Facebook Insights

Mediabistro Course

Marketing with Facebook Insights

Starting October 2, use Facebook’s analytics tool track and optimize your marketing efforts! Taught by the group marketing manager of social media at Microsoft/BingAds, Geoffrey Colon will show you how to measure key performance indicators and make your data actionable. Register now!

 

Leave a Reply

Get the latest news in your inbox
interested in advertising with inside facebook?

Social Media Jobs
of the Day

Senior Web Developer

Kaufmann Mercantile
Brooklyn, NY

Director of Web and Online Services

University of California at Irvine
Irvine, CA

Web Producer / Designer

Purch
New York, NY

Marketing Graphic / Web Designer

Collectrium
New York, NY

Web Production Designer (Contrator)

Marvel Entertainment
New York, NY

Featured Company

Join leading companies like this one and recruit from the nation's top media job seekers on the Mediabistro Job Board. Every job post comes with our satisfaction guarantee. Learn More
 

Our Sponsors

Mediabistro A division of Prometheus Global Media home | site map | advertising/sponsorships | careers | contact us | help courses | browse jobs | freelancers | content | member benefits | reprints & permissions terms of use | privacy policy Copyright © 2014 Mediabistro Inc. call (212) 389-2000 or email us