Brand Networks collects fourth PMD badge with launch of Facebook insights product

brand-network-badgesBrand Networks today announced that it has been awarded the Insights badge as part of the Facebook Preferred Marketing Developers program. The announcement coincides with the company’s debut of bn.insights, a dashboard for marketers to monitor and understand their page, apps and ad analytics.

Brand Networks is one of only two companies accredited in all four PMD badges: Ads, Apps, Insights and Pages. Adobe was previously the only company with this status, gaining badges through its acquisition of ads provider Efficient Frontier last year, not long after Efficient Frontier had bought the page management platform Context Optional.

Brand Networks, a bootstrapped company started by CEO Jamie Tedford in 2006, is one of 12 Strategic PMDs. Its platform offers bn.publish for page management, bn.amplify for ad campaigns, bn.apps for customizable promotions, and now bn.insights to track key metrics related to any component of their Facebook marketing, paid, earned and owned.

bn-insights-dashboard

There are a number of components of the dashboard, but the Summary section gives page owners a clear overview of their page and the Actions section helps identify how to improve.

Screen Shot 2013-03-28 at 12.45.52 PM

Screen Shot 2013-03-28 at 12.45.39 PM

In addition to its software platform, Brand Networks offers services, such as ROI modeling and other data analysis or strategy. The company has more than 100 employees, split between Boston, Rochester, New York City, Los Angeles and Toronto.

Tumblr Marketing

Mediabistro Course

Tumblr Marketing

Starting December 1, learn how to market using the most popular visual blog! In this course, you’ll learn how to develop a strategy for your own Tumblr account, get people to read and share your content, and integrate your marketing efforts with other social platforms. Register now!

 

Leave a Reply

Get the latest news in your inbox
interested in advertising with inside facebook?

Social Media Jobs
of the Day

Social Media and Online Assistant

Education Management
Chester, PA

Web Content Creator

John Paul Mitchell Systems
Los Angeles, CA

Social Media Specialist

Penske Media Corp.
Los Angeles, CA

Director of Marketing

Broadway Across America
Baltimore, MD

Featured Company

Join leading companies like this one and recruit from the nation's top media job seekers on the Mediabistro Job Board. Every job post comes with our satisfaction guarantee. Learn More
 

Our Sponsors

Mediabistro A division of Prometheus Global Media home | site map | advertising/sponsorships | careers | contact us | help courses | browse jobs | freelancers | content | member benefits | reprints & permissions terms of use | privacy policy Copyright © 2014 Mediabistro Inc. call (212) 389-2000 or email us