C&A, Foot Locker, Spencer’s and others top PTAT gainers for retail and consumer merchandise pages

PageData LogoC&A is this week’s top gainer for retail and consumer merchandise pages. The Dutch chain of fashion clothing stores has seen a rapid increase in PTAT across its multiple global region this week. The international brand has over 3 million page Likes for all its different pages.

This list is compiled with our PageData tool, which tracks page growth across Facebook.

# Name People Talking About Daily Growth Weekly Growth 
1     C&A 618,470 0 +574,399
2     Foot Locker 293,749 0 +128,863
3        Spencer’s 351,864 -13,313 +105,707
4     Champs Sports 144,534 0 +89,194
5     Amazon UK 150,103 0 +58,331
6     maurices 80,175 0 +45,395
7     ZALORA Philippines 101,313 0 +44,856
8     Dollar General 97,722 +2,575 +44,779
9     Strapya World Fan Page 48,902 0 +43,225
10     The Animal Rescue Site Store 61,030 0 +36,491

C&A’s English page does not have a large PTAT by itself, but is bolstered by utilizing global pages. There are no Northern America stores so it is the other pages that are the ones that are earning engagement. There may not be many Likes on the English page, but it does receive a lot of shares, which is perhaps the most valuable type of engagement. Shares lead to more appearance in news feeds.

Screen Shot 2013-02-27 at 11.53.10 AM

For U.S. brands, Foot Locker was the most engaged page. The page shares stylish pictures of basketball shoes. The most popular post this week came from a post about new Jordan shoes that were released on Feb. 23. It seems that the page is not currently running ads. Because of the popularity of the Jordan shoe brand, it is likely that the majority of the post’s 55k likes have come from the page’s 4.6 million fans and friends of fans who shared the post.

Screen Shot 2013-02-27 at 1.14.11 PM

Visit PageData to see more about the top talked about retail and consumer merchandise pages as well as other categories.

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