Facebook’s global growth in Q4: 1.06B MAU, mobile surpasses web
Facebook today shared new stats on user growth for Q4 in its earnings call earlier today. The social network reported that it has reached 1.056 billion users during the fourth quarter of 2012. It also reported that its mobile DAUs have exceeded web DAUs for the first time.
The graph below shows Facebook’s growth in monthly active users across the globe since its last earnings call in October of last year. The 1.056 billion users amounted to a 24.97 percent increase from Q4 in 2011. The social network continues to see its largest increase in Asia as it gains traction in Japan and other countries.
For daily active users, Facebook grew to 618 million, a 34 million increase from last quarter. Facebook also reported that Mobile DAUs exceeded web DAUs for the first time, meaning that much of these 618 million users are accessing the site through mobile devices.
As for mobile, Facebook is reporting 680 million monthly active users are using mobile devices. This is a 248 million increase since Q4 in 2011, resulting in a 57 percent increase year-to-year. Facebook reported that 157 million MAUs are mobile only. This is a 107.69 percent increase year-to-year.