Facebook creates new feature to announce weddings and engagements on homepage

Facebook today announced the launch of a new weddings and celebrations feature to make it easier for users to see important events in their friends’ lives and share their congratulations.

When someone changes their Facebook status to engaged or married, it will display to all of their friends in the sidebar next to News Feed. Users can check for birthdays, events, engagements and marriages at the same time. They can then click on the engagement or marriage announcement to write a congratulatory post on the couple’s Timeline. If a user is not already friends with both partners, they can add the other person without being directed to another page. The main benefit to the new feature is that a friend’s big announcement doesn’t get buried in News Feed.

On Wednesday, Facebook updated its event dashboard to include a calendar view for users to see all of their events and friends’ upcoming birthdays. Facebook told TechCrunch that they were holding off adding weddings and celebrations to the calendar. The engagement and wedding announcements are currently limited to the homepage.

The social network often tests new ways to promote activity and help users connect more easily. In 2010, the company introduced a News Feed story for when multiple friends write on a friend’s Wall for their birthday. This helped users remember to send birthday messages to their friends. Last year, Facebook made this even easier with a way for users to write Happy Birthday on a friend’s wall without leaving the homepage.

Also last year, Facebook tested a feature called Big Events, which would update users on a big event happening in their friends’ lives. The module would appear on different pages across the site, not just News Feed, and it prompted users to use Facebook messages rather than Wall posts.

In the future, we might see Facebook expand the weddings and celebrations feature to include when users have a new baby or indicate another important life event on their Timeline.

Social Media 201

Mediabistro Course

Social Media 201

Starting October 13, Social Media 201 will provide you with hands-on instruction for gaining followers and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!

 

Leave a Reply

Get the latest news in your inbox
interested in advertising with inside facebook?

Social Media Jobs
of the Day

Web Developer

mediabistro.com
New York, NY

Web Producer (Homepage, BBC feature sections) BBC.

BBC Worldwide Americas
New York, NY

Social Media Assistant - Telecommuniting

Elements Behavioral Health
Long Beach, CA

SEO and Google Specialist

Elements Bahavioral Health
Long Beach, CA

Digital Media Buyer/Planner

High 5 Games
New York, NY

Featured Company

Join leading companies like this one and recruit from the nation's top media job seekers on the Mediabistro Job Board. Every job post comes with our satisfaction guarantee. Learn More
 

Our Sponsors

Mediabistro A division of Prometheus Global Media home | site map | advertising/sponsorships | careers | contact us | help courses | browse jobs | freelancers | content | member benefits | reprints & permissions terms of use | privacy policy Copyright © 2014 Mediabistro Inc. call (212) 389-2000 or email us