Facebook now features app activity more prominently on Timeline

Facebook has expanded the “recent activity” box on users’ Timelines and added a new “recently used apps” box to give more prominence to Open Graph applications.

The changes make stories more visual and as a result could help users discover new applications and pages through their friends. However, users have limited control over how these boxes display on their profiles, and Facebook should be mindful of how it implements features like this.

User Timelines include boxes for individual applications like Pinterest or Foursquare, as well as boxes for categories like music, games, video and news. Previously, Timeline included a small section for “most recent activity” that displayed users’ actions on Facebook and Open Graph apps along with small icons. Now that box has more prominence and includes larger thumbnails next to stories. (See comparison images below.)

There’s also an additional box called “apps” that clearly identifies what a user has interacted with lately. This could lead friends to try new apps and remind users to return to games and apps they’ve used before.

The new boxes take up additional space on the right-hand side of users’ Timelines, pushing down posts they’ve actively created — i.e., posting a link, sharing a photo or making a status update — and posts their friends have shared with them. Users can click an X in the top right corner of the apps box to hide the module, but it’s unclear whether it will reappear at some point after a user tries new apps.

Users can hide stories from the recent activity box, but after refreshing the page, older stories populate that space. There is not a way to remove the boxes for games, videos, news or music, unless a user makes all their app activity visible only to themselves and not others. However, if apps are explicit about the type of activity they will share, users will only add the apps they want to display on Timeline and won’t consider these stories to be spam.

Old ‘recent activity’ box

New activity box and apps box

Sponsored Post

Hands-On Social Media Training for Beginners


Social Media 101
In our Social Media 101 boot camp, you’ll determine the social media sites that matter most to you, based on personal and professional goals. Starting May 13, you will learn the best practices for using Facebook, Twitter, LinkedIn, Google+, Pinterest, Instagram and Tumblr, along with complete personal profiles on each site. Register today!

Leave a Reply

interested in advertising with inside facebook?

Social Media Jobs
of the Day

Manager Social Media

Ralph Lauren
New York, NY

Social Media Manager

Superfly
Chicago, IL

Social Media + Web Management Consultant

IPPF/Western Hemisphere Region
New York, NY

Director of Marketing (Social Media/Web)

Creative Circle
Corona, CA

Featured Company

Join leading companies like this one and recruit from the nation's top media job seekers on the Mediabistro Job Board. Every job post comes with our satisfaction guarantee. Learn More
 

Our Sponsors

Also from Inside Network:   AppData - Facebook & iOS Application Stats   PageData - Engagement Data on Facebook Pages   Facebook Marketing Bible   Inside Network Research
 
home | site map | advertising/sponsorships | about | careers | contact us | help courses | browse jobs | freelancers | events | forums | content | member benefits | reprints & permissions terms of use | privacy policy Copyright © 2014 Mediabistro Inc. call (212) 389-2000 or email us