Facebook brings back games discovery module

Some users are once again seeing the “Discover New Games” module in the right sidebar of Facebook.

The Discover New Games module highlights games a user’s friend is playing or that are otherwise popular. This time around it includes a larger game thumbnail instead of their friends’ profile pictures as we saw in March 2011. The module still includes the prominent “Play Now” call to action.

This is an additional way the social network is trying to please game developers and help them gain users after a period in 2010 when they cut off several viral channels. In a developer blog post on Monday, Facebook announced a few new ways it is promoting games on the platform, including a games-only activity feed and aggregate News Feed stories.

Although we’ve seen the company recently identifying games by genre to encourage users to click over to them, it has not done so in the latest version of the Discover New Games module.

 

Social Media 201

Mediabistro Course

Social Media 201

Starting October 13, Social Media 201 will provide you with hands-on instruction for gaining followers and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!

 

Leave a Reply

One Response to “Facebook brings back games discovery module”

  1. Facebook tries promoting games with notifications says:

    [...] frequently tries new sidebar modules to promote games discovery, but we’ve never seen the company use notifications in this way. This placement could lead more [...]

Get the latest news in your inbox
interested in advertising with inside facebook?

Social Media Jobs
of the Day

Social Media Manager

Model Behaviors
Dallas, TX

Marketing Coordinator

Education Learning/Social Network
Princeton, NJ

Social Media Coordinator

Credit Union National Association
Washington, DC

Sr. Account Executive - Digital Partnerships

ALC, Inc.
NYC. Tarrytown. or Princeton, NY

Featured Company

Join leading companies like this one and recruit from the nation's top media job seekers on the Mediabistro Job Board. Every job post comes with our satisfaction guarantee. Learn More
 

Our Sponsors

Mediabistro A division of Prometheus Global Media home | site map | advertising/sponsorships | careers | contact us | help courses | browse jobs | freelancers | content | member benefits | reprints & permissions terms of use | privacy policy Copyright © 2014 Mediabistro Inc. call (212) 389-2000 or email us