Facebook Asks How Well You Know Your Friends

Facebook is asking some users to provide information about how well they know the people they are connected to so that the social network can show users more relevant and interesting content.

In a unit on the right sidebar of the site, Facebook asks, “How well do you know [friend’s name]?” Multiple-choice options follow.

This research question is yet another example of how Facebook has been experimenting to improve relevance of the News Feed through algorithms and direct user feedback. As people connect with more pages and people and share more information, whether through mobile updates or Open Graph activity, Facebook must provide a manageable and worthwhile News Feed experience.

In September, Facebook combined the Top News and Recent Stories filters into a single feed. Users can now highlight stories to let Facebook know they want to see more items like those, and they can un-highlight stories they feel Facebook has mistakenly marked as important. With the new subscribe feature, users can also indicate the type of updates they want to see or not see from their friends and people they follow.

While average user will not spend much, if any, time organizing their friends or News Feeds, more advanced users will appreciate the control Facebook is offering.

Social Media 101

Mediabistro Course

Social Media 101

Get hands-on social media training for beginners in our online boot camp, Social Media 101! Starting September 4, social media and marketing experts will teach you the best practices to be successful on social. Register before July 31 to get $50 OFF with early bird pricing. Register now!

 

Leave a Reply

Get the latest news in your inbox
interested in advertising with inside facebook?

Social Media Jobs
of the Day

Search Marketing Analyst

Greater Than One, Inc.
New York, NY

SEM Manager - Bilingual

Creative Circle
Miami, FL

Vice President of Technology

Emerald Media Group
Eugene, OR

SEO Manager - Bilingual

Creative Circle
Miami, FL

Featured Company

Join leading companies like this one and recruit from the nation's top media job seekers on the Mediabistro Job Board. Every job post comes with our satisfaction guarantee. Learn More
 

Our Sponsors

Also from Inside Network:   AppData - Facebook & iOS Application Stats   PageData - Engagement Data on Facebook Pages   Facebook Marketing Bible   Inside Network Research
 
home | site map | advertising/sponsorships | about | careers | contact us | help courses | browse jobs | freelancers | events | forums | content | member benefits | reprints & permissions terms of use | privacy policy Copyright © 2014 Mediabistro Inc. call (212) 389-2000 or email us