Facebook picks up two veterans of Second Life-maker Linden Lab today in announcing a talent acquisition of MailRank today. Given the background of MailRank’s co-founders, we would bet that Facebook’s director of engineering Cory Ondrejka, who was Linden Lab’s chief technology officer, had a hand in sourcing or facilitating this deal. (He also was acquired in to help lead Facebook’s HTML5 efforts last fall.)

With the acquisition, Facebook gets two former directors of engineering at Linden Lab: Bethanye McKinney Blount and Bryan O’Sullivan. We don’t have any details about what the pair will be working on at Facebook.

Before starting MailRank, Blount was a vice president of software engineering at EMI Music. Her co-founder and chief technology officer O’Sullivan was also an engineering director at Linden Lab and also has been a visiting lecturer at Stanford University on Haskell.

He specializes in functional programming and scalable systems and built several open-source libraries including aeson (which is JSON for Haskell) and pronk, which is a framework for load testing web services.

MailRank announced the acquisition on its blog:

We’re thrilled to announce that MailRank’s co-founders will be joining Facebook in December!

We started MailRank to focus on the email that matters, combining powerful technology with a simple interface. It’s been rewarding to build a solution to problems people face every day. At Facebook, we’ll be working with a first-class team on our favorite types of technology problems while supporting a great product people use every day.

We’ll be discontinuing the private beta of MailRank for Outlook to focus on our new jobs. Bryan has posted information about MailRank’s open source technologies on our engineering blog.

The past year has been a wonderful journey, and we thank everyone who has helped and supported us along the way: our test users, investors, advisors, friends, and families. You have our sincerest gratitude.

Now off to a new adventure!

~~ The MailRank Team

Similar to other clothing retailers, the athletic apparel industry stands to make gains through Facebook marketing thanks to its enthusiastic built-in fan base, connection to real life events and celebrities, and broad overlap with Facebook’s young adult audiences in consumer economies.

In this week’s Facebook Marketing Showcase, we’ll be looking at some of the major sports apparel brands on Facebook.

Puma

Originally formed in 1924 as Gebrüder Dassler Schuhfabrik by Adolf and Rudolf Dassler, the relationship between the two brothers deteriorated until the two parted ways in 1948, forming Puma (Rudolf) and Adidas (Adolf). The brand sponsors many high-profile footballers, and employs almost ten thousand people worldwide.

Facebook Page: http://www.facebook.com/Puma

Overview: Puma favors the Wall over a landing page but otherwise utilizes four customized tabs to enhance the user experience. The Page is fairly well-engaged with each update receiving hundreds of Likes and a good number of comments.

Customized Page Tabs: 4 – PUMAVision (news, photos, video, products and mailing list), PUMA Rocket Race (app), PUMA Social Club (content for Brazilian readers) and PUMA Group (business information).

Likes: 5,859,455

Like Accumulation: 3,000/week

Fan Reward/Incentive For Liking The Page? No

Does The Page Support Check-Ins? No

Update Frequency: 12-16 posts per week

Can Fans Post On The Page Wall? Yes

Is The Page Moderated? Some spam is visible in Post comments and on the Wall

This is an excerpt from the first post in a series of profiles on Facebook Pages by company and product category. For the complete profiles article, including coverage of Nike, Adidas Football, Reebok, and New Balance, plus more strategies for Page marketing on Facebook, check out the Facebook Marketing Bible, Inside Network’s comprehensive guide to marketing, promotion, and advertising on Facebook.

Shoutlet made some sales hires this week, Work4 Labs hired an engineer, and a few other companies hired other staff in our roundup of industry hires.

If your company is hiring new people or making a notable promotion, please let us know. Email mail (at) insidefacebook (dot) com, and we’ll get it into our next post. Also, please note that information about most new hires, below, comes either from the companies themselves or from company updates from LinkedIn.

Looking for new opportunities? Check out the Inside Network Job Board, which shows the latest openings at leading companies in the industry.

Here’s this week’s list of hires:

Shoutlet

• Asa Engel, Sales Executive – formerly Inside Account Manager at Sonic Foundry.
• Steve Sanders, Sales Director, Northwest Region – previously Vice President of Sales and Business Development at Prosodic.
• Kaitlyn Rikkers, Sales Operations Manager

Work4 Labs

• Guillaume Leseur, Software Architect – was Software Engineer at Nimble Apps SAS.

TBG Digital

• Margaret Lawrence, Accounts Coordinator – formerly Office Assistant/Marketing Coordinator at New York Life.

Buddy Media

• Marion Brewer, Project Manager – previously an Assistant Account Manager at Lime PR.

Wildfire

• Taylor O’Kelly, Account Executive – formerly District Manager at ADP.

Syncapse

• Tristan Cerrer, Designer – was Junior A/V at SimEx-Iwerks Entertainment.

Who else is hiring? The Inside Network Job Board presents a survey of current openings at leading companies in the industry.

A few movies, TV shows, books and musicians were on our list this wee, as well as a series of brands that seemed to be building steam towards the holiday shopping season. There were also a few Page consolidations that made the list.

Pages on our list this week grew from between 284,200 to 927,700 Likes. We compile this list with our PageData tool, which tracks Page growth across Facebook.

	Name	Likes	Daily Growth	Weekly Growth
1.	Titanic	10,337,898	+31,072	+927,661
2.	Samsung Mobile	4,841,835	+77,866	+625,107
3.	The Chronicles of Narnia	980,637	-1	+512,372
4.	3 Idiots	7,319,085	+8,730	+502,803
5.	The Middle	800,572	+122	+457,499
6.	John Grisham	992,261	+1,305	+453,908
7.	Levi’s	8,990,998	+61,591	+439,908
8.	Titanic	13,486,119	+57,296	+409,479
9.	SpongeBob SquarePants	28,955,294	+16,890	+400,869
10.	Best Buy	5,147,909	+18,198	+377,818
11.	Toma tu like .l.	1,396,655	+5,897	+339,437
12.	facebook realesed the new Dislike Button™! Add it Now!! not a fake!	445,351	0	+333,025
13.	Guaraná Antarctica	2,031,385	+20,081	+323,554
14.	Texas Hold’em Poker	52,733,443	+40,826	+319,151
15.	Walmart	10,380,706	+41,456	+311,724
16.	Lionel Richie	327,458	+543	+308,630
17.	Facebook	55,471,843	+43,229	+299,971
18.	Te quiero ♥… Ver BIEN lejos :D	408,752	+61,101	+296,513
19.	Ahmed Ezzat	416,704	+96	+286,531
20.	Michael Bublé	4,233,903	+3,018	+284,186

The “Titanic” Page grew organically by 927,000 Likes to pass 10.3 million this wee, the Community Page “Titanic” grew by 409,500 Likes to 13.4 million. Then a 2009 Indian film “3 Idiots” grew by 502,800 Likes to 7.3 million. Books were on the list, too, though it seemed due to a Page consolidation. “The Chronicles of Narnia” grew by 512,400 Likes to 980,600 and author John Grisham grew by 453,900 Likes to 992,300. Then TV shows included “The Middle” with 457,500 Likes to 800,600 and a seeming Page consolidation, and “SpongeBob SquarePants” by 400,900 Likes to 28.9 million.

Brands on the list that were gearing up for the holiday shopping season included  Samsung Mobile with a new phone campaign and 625,100 new Likes to reach 4.8 million. Levi’s with 439,900 Likes to come in at 8.9 million. Best Buy grew by 377,800 Likes to 5.1 million; an app on the Page allows users to enter a sweepstakes, send a branded holiday card and generally promotes Black Friday merch. Walmart grew by 311,700 Likes to pass 10.3 million.

A few random Pages were on the list, too. Spanish language comedy Page  Toma tu like .l. grew by 339,400 Likes to 1.3 million and the unavailable facebook realesed the new Dislike Button™! Add it Now!! not a fake! grew by 333,000 to reach 445,400 Likes. Brazilian fruit soda Guaraná Antarctica grew by 323,600 Likes to pass 2 million. Texas Hold’em Poker grew by 319,200 Likes to reach 52.7 million, Facebook grew by 300,000 Likes to 55.4 million and Te quiero ♥… Ver BIEN lejos :D grew by 296,500 Likes to 408,800, but was unavailable.

Then musicians were on the list with Page consolidations. There was Lionel Richie, whose Page grew 308,600 Likes to 327,500, Egyptian singer Ahmed Ezzat with 286,500 Likes to 416,700 and Michael Bublé grew by 284,200 Likes to reach 4.2 million.

February 8 – 9, 2012 | San Francisco

Inside Social Apps 2012, is coming back to San Francisco on February 8-9, 2012, and we hope you’ll be able to join us.

What do industry leaders view as today’s most formidable challenges affecting social and mobile apps and games? How are top developers of all sizes overcoming obstacles to growth, and what can the industry expect in 2012?

Inside Social Apps 2012 is our third conference on the future of monetization on social and mobile platforms. Leaders from social apps and games industry will share their insights on the key uncertainties, and new opportunities, facing social games and applications in 2012.

If you’re considering attending Inside Social Apps 2012, take advantage of limited early registration pricing and register now.

Space will be limited, and both previous Inside Social Apps conferences have sold out in advance.

A very limited number of passes are available at the Early Announcement price of $299. This price will be good through tomorrow, Tuesday November 15th only, so we encourage you to register now.

Who’s Speaking?

We’re excited to present the following 30 confirmed speakers at Inside Social Apps 2012:

	Carl Sjogreen Director of Product Management, Facebook		Cory Ondrejka Director of Engineering, Facebook
	Charles Hudson Co-founder and CEO, Bionic Panda Games		John Earner GM European Studios, EA / Playfish
	Clara Shih Founder and CEO, Hearsay Labs		Mike Ouye Founder and CEO, Red Robot Labs
	Suleman Ali Co-founder and CEO, TinyCo		Will Harbin Chairman and CEO, Kixeye
	David Katz VP of Digital Media, Starz		Suchit Dash Co-founder and VP of Product, Ifeelgoods
	Daniel Terry Co-founder & CEO, Pocket Gems		Atul Bagga Senior Analyst – Video Games & China Internet, Lazard Capital Markets
	Perry Tam CEO, Storm8		Peter Farago VP Marketing, Flurry
	Paul Bettner GM, Zynga With Friends		Kevin Chou Co-founder and CEO, Kabam
	Michael Lazerow CEO, Buddy Media		Simon Mansell CEO, TBG Digital
	Anil Dharni Co-founder, Funzio; Founder, Storm8		Mike Sego CEO, Gaia Interactive
	Tim Chang Managing Director, Mayfield Fund		Micah Adler Founder & CEO, Fiksu
	Arjun Sethi CEO, 6waves Lolapps		Brenda Garno COO & Game Designer, Loot Drop
	Bill Jackson Creative Director, CastleVille, Zynga		Hussein Fazal CEO & Co-founder, AdParlor
	Mihir Shah President & CEO, TapJoy		Lisa Marino CEO, RockYou
	Rick Thompson Co-Founder, Playdom, and Investor		Riz Virk Co-founder and CEO, Gameview Studios

We’ll continue to add new speakers to our 2012 lineup, so please check Inside Social Apps in the weeks to come.

Registration

There is very limited $299 Early Registration pricing for the full 2-day conference pass for Inside Social Apps 2012, available until November 16th only.

Previous Inside Social Apps conferences have sold out in advance of event day, so we strongly encourage you to register now.

About Inside Social Apps

Inside Social Apps 2012 will explore new opportunities, as well as emerging risks, in the development, distribution and monetization of social and mobile applications. Inside Social Apps 2012 will span February 8 – 9, and will bring together the world’s leading social and mobile developers and investors for critical discussion and analysis.

Social applications first made their splash in the US in 2007, and have now evolved into a global media ecosystem. Today’s social and mobile apps comprise a profitable multi-billion dollar industry, characterized by vibrant investment activity and newly emerging opportunities on mobile platforms.

Inside Social Apps is Inside Network’s content-focused conference series that investigates the latest trends and challenges for social and mobile applications and the companies that bring them to market.

Past Inside Social Apps events have seen sold out well before conference day, so we strongly encourage you to register early.

A full agenda will be announced shortly. Keep an eye on Inside Social Apps for more information.

Registration

We have made available a limited number of tickets at special $299 Early Registration pricing, and we strongly encourage you to register now.

From all of us at Inside Network, we look forward to seeing you on February 8 and 9 in San Francisco!

Platform updates announced November 4th allow developers to more effectively surface Recent Activity stories, post game high scores to the Canvas ticker, and include location information in Graph API Posts. The high score feature comes off as the most notable item for game devs, as it’s likely to increase the virality of games that rely on competitive play.

The Recent Activity update allows Facebook to surface the automatically generated stories that occur when users participate in activities such as clicking Like, accepting a Friend Request, or an Event invitation directly in the News Feed. These stories and the people to whom they are tagged now show up in the FQL stream table and the Graph API Post object. When enabling Recent Activity, the story and story_tags field will return all Recent Activity stories along with users and pages those stories tag. Here’s Facebook’s example:

The high score option now allows game developers to publish high scores to the Canvas ticker using the Scores API. These posts are generated whenever a player achieves a score higher than their previous record for that game. Facebook notes that high scores are “all time high” records that persist even if a developer resets the scores for their game. Developers already publishing scores saw this change immediately.

Lastly, the November 4th updates now include location information on Graph API Post objects whenever that information is available. Facebook also updated the /feed and /home connections on the Graph API User to include location associated with posts. Post objects returned this way will show a place field in the JSON that details the Facebook page associated with the location. Here’s the example shown:

Facebook is now promoting its new Subscriptions feature by recommending people to follow based on the Pages users have Liked. For example, the screenshot below shows recommendations for a user “because you like [the Page] ‘Facebook + Journalists.’” The people being recommended are high-profile journalists for The New York Times, former managing editor and current opinion columnist Bill Keller, and social media editor Liz Heron.

Facebook launched the Subscribe button in early September as an asymmetrical feature encouraging users to receive updates published by non-friends (who have enabled their personal profiles to receive subscriptions). It has already introduced subscription recommendations, showing “People to Subscribe to” based on who a user’s friends already subscribe to. Those recommendations, and the new Page-based ones, appear in the sidebar module on the right side of a user’s active page — a conspicuous channel for subscription discovery.

The difference here is that Facebook is using Page context to target recommendations, rather than purely social context. Heron’s profile shows the total number of subscribers but no information about friends, presumably because the user has no friends who currently subscribe; Keller’s profile instead shows that one friend is subscribed but not the total.

[Thanks to Dan Birdwhistell for the tip and screenshot]

In this week’s look at the most interesting new campaigns running on Facebook, we interviewed marketing leaders from agricultural equipment manufacturer John Deere about the company’s charity campaign. We also examined commerce campaigns from Flex Watches, Ann Taylor, and JC Penney. There was a fresh group of game integrations between brands and gaming companies, too, including the likes of Best Buy, Zynga, Toyota and Indycar.

Below is an excerpt of this week’s full Featured Facebook Campaigns entry in the Facebook Marketing Bible, which also includes detailed breakdowns of over 100 other Facebook marketing campaigns by top-performing brands and other organization on Facebook.

John Deere’s Project “Can Do”

Goal: Charity, Engagement, Brand Loyalty, Network Exposure

Method: The app allows users to design their own virtual can of food as part of a bigger company effort to donate food.

Core Mechanic: The food donation campaign from John Deere is to construct a life-size version of a combine made of food cans. Users on the app can also watch a live stream if the construction, design their own virtual food can, meet a farmer and learn more about the combine. We spoke to Nicole Schneider, Project Manager and Richard Williamson, Project Manager with John Deere about the campaign for the role farmers and ranchers play in producing safe, healthy and abundant food for a growing world population.

They told us the primary goal of the campaign was to raise awareness “for the essential role farmers and ranchers play in producing safe, healthy and abundant food for a growing world population,” but that Page growth and engagement were also important. By allowing users to design their own food can and share it to the feed, users were helping the company donate one real can for every virtual can designed. The ultimate goal was to donate more than 300,000 cans to a food bank.

Impact: The Page currently stands at about 688,000 Likes and PageData points to steady growth both before and after this particular campaign launched.

Flex Watches’ TabJuice Store

Goal: Product Purchase, Network Exposure

Method: A new TabJuice store for Flex Watches recently launched where users may purchase, Recommend and tweet about watches.

Core Mechanic: The landing tab of the Page is Like-gated, but the store is a tab on the Page that is operated by TabJuice.

Impact: A case study provided by Elle Communications noted that in the first week of the store’s operation, more than $2,000 worth of merchandise was sold in 24 hours (the watches are about $30 a piece). At the time the Page had 11,000 Likes, now the Page stands at 17,400 Likes; PageData notes a recent spike in growth on the Page.

Want to learn how top brands are designing their Facebook marketing campaigns? See the Facebook Marketing Bible for detailed breakdowns of hundreds of Featured Campaigns by top-performing brands and businesses on Facebook.

Page tab and news applications were popular on our list of the 20 fastest growing Facebook apps by monthly active users. There was a mixed bag of other apps, including: Skype, Scribd,Yahoo, a photo app and a horror app.

The titles on our list gained the most MAU of any apps on the platform, growing from between 500,000 and 8.4 million MAU, based on AppData, our data tracking service covering traffic growth for apps on Facebook.

Top Gainers This Week

	Name	MAU	Gain	Gain,%
1.	Static HTML: iframe tabs	69,900,000	+8,400,000	+14%
2.	Static Iframe Tab	24,600,000	+7,000,000	+40%
3.	Yahoo!	5,400,000	+2,000,000	+65%
4.	Mafia Wars 2	16,700,000	+1,500,000	+10%
5.	FarmVille	30,200,000	+1,400,000	+5%
6.	TakeThisLollipop	9,900,000	+1,400,000	+17%
7.	Facebook Messenger for Android	10,900,000	+1,200,000	+13%
8.	Ravenskye City	7,100,000	+1,000,000	+17%
9.	21 questions	8,600,000	+900,000	+12%
10.	Scribd	13,100,000	+900,000	+7%
11.	Skype	8,200,000	+800,000	+11%
12.	The Guardian	2,500,000	+800,000	+47%
13.	Washington Post Social Reader	1,800,000	+750,000	+79%
14.	Pagemodo Custom Welcome Tab	9,700,000	+700,000	+8%
15.	ShareAndTell.com	1,400,000	+620,000	+79%
16.	Bubble Witch Saga	7,200,000	+500,000	+8%
17.	Hosted iFrame	2,600,000	+500,000	+24%
18.	iframe static html tab app for Pages	1,800,000	+500,000	+38%
19.	Mis Fotos	2,500,000	+500,000	+25%
20.	Rotten Tomatoes	3,000,000	+500,000	+20%

Topping our list were a pair of Page tab apps, there were three more on the rest of the list this week. Static HTML: iframe tabs grew by 8.4 million MAU, Static Iframe Tab by 7 million MAU, Pagemodo Custom Welcome Tab by 700,000 MAU, Hosted iFrame by 500,000 MAU and iframe static html tab app for Pages by 500,000 MAU.

The news apps we mentioned included The Guardian with 800,000 MAU and Washington Post Social Reader with 750,000 MAU. The ShareAndTell.com app, with 620,000 MAU this week, is a website within an iframe on Facebook and Rotten Tomatoes’ Connect integration grew by 500,000 MAU.

A few apps hit over 1 million MAU, including Yahoo’s 2 million MAU, the personalized horror movie Connect integration TakeThisLollipop with 1.4 million MAU and Facebook Messenger for Android with 1.2 million MAU. The quiz app that publishes copious feed stories, 21 questions, grew by 900,000 MAU. Scribd grew by 900,000 MAU, Skype grew by 800,000 MAU and Mis Fotos grew by 500,000 MAU, this app present users with a photo gallery of their friends’ photos, allowing them to Like or save them.

All data in this post comes from our traffic tracking service, AppData. Stay tuned for our look at the top weekly gainers by daily active users on Wednesday, and the top emerging apps on Friday.

A roundup of all the news Inside Network brought you between November 7th and November 12th.

Inside Mobile Apps

Tracking the convergence of mobile apps, social platforms and virtual goods.

Monday, November 7th:

• Rivet Games Pieces Together Its Latest iOS Release, Puzzle Tales
• Emerging Top Paid iOS Apps: Djinnworks, Orangenose Studios and Ayopa’s W.E.L.D.E.R
• Chronicles of Merlin from China’s Koramgame Brings Freemium Fantasy Strategy to iOS
• Social Productivity App Orchestra Goes For $5.5M From Charles River, SV Angel, Mitch Kapor
• Interview: Moledina on His Move From EA to Funzio as VP of Business Development
• Urban Airship Raises $15.1 Million from Strategic Investors Salesforce and Verizon
• Another Mobile Talent Acquisition as Facebook Buys Photo App Maker Digital Staircase

Tuesday, November 8th:

• Facebook Picks Up Talent Behind SproutCore With HTML5-Focused Strobe Acquisition
• Gamevil’s Smartphone Revenue Rises Sixfold Year-Over-Year to $7.1M in Third Quarter
• Emerging Top Grossing Apps: Flick Home Run, Aquaria and Camera+
• New Speakers Confirmed for Inside Social Apps 2012 – February 8th and 9th in San Francisco
• Mika Mobile Brings Another App Store Hit to Life with Zombieville USA 2
• Direct Advertising Trades Emerge as a New Way of Getting Users as Chartboost, TinyCo Partner

Wednesday, November 9th:

• Emerging Free iOS Apps: Slotomania, Pick-Up Sticks and Kung Fu
• Namco Bandai Deals Aces in with iOS Flight Combat Game Sky Gamblers: Rise of Glory
• Adobe Axes Mobile Flash in Favor of Rival HTML5 Technology
• Lifting of Korean iOS Game Ban Means Opportunities for Developers, Distimo Reports

Thursday, November 10th:

• Pixbit’s Junk Jack for iOS Takes Minecraft into 2D
• New Hires in Mobile: Booyah, GREE and Millennial Media
• Kontagent Nets $12M Second Round of Funding, Targets Mobile and Open Web Applications
• New This Week on the Inside Network Job Board: EA, Natural Motion Games, King.com and More
• Social-Meets-Pokémon MinoMonsters Headed to iOS With $1M in Seed Funding
• DeNA’s Mobage Adds TinyCo to a Growing Stable of Games

Friday, November 11th:

• Capcom’s Monster Hunter Going Mobile on GREE
• Former 2K Games Developers Launch Console Caliber iOS Action Game EPOCH
• Top Emerging Android Apps: Defender, Wind-Up Knight and Cut the Rope
• A Review of Quarterly Earnings for Android, iOS Gaming Companies

Saturday, November 12th:

• New This Week on the Inside Network Job Board: Natural Motion, EA and Jelli

Inside Social Games

Covering all the latest developments at the intersection of games and social platforms.

Monday, November 7th:

• Bubble Witch Saga Slipping on This Week’s List of Fastest-Growing Games by MAU
• Facebook Hit Monster Galaxy Expanding to the Big Screen
• Disney Playdom Staffs Up at Dream Castle for Social Games Based On Disney IP
• GameDuell’s Puzzler Bubble Speed is a Pop Hit with Facebook Gamers

Tuesday, November 8th:

• Report: Nexon Looking to Raise $1.3 Billion with IPO
• The Sims Social: Revenue Forecast and Growth Potential
• 6Waves Lolapps on Smartron5 Buy, Future M&A Prospects in Asia
• New Speakers Confirmed for Inside Social Apps 2012 – February 8th and 9th in San Francisco

Wednesday, November 9th:

• Tencent Revenues Up in Q3 Despite Slowing Growth in Older Social Games
• Words With Friends, Bubble Witch Saga Top This Week’s List of Fastest-Growing Games by DAU
• GCrest’s Owlbear Garden Cultivates a Social Fantasy World
• Adobe Axes Mobile Flash in Favor of Rival HTML5
• Fruit Ninja Frenzy Brings Hit Mobile Game to Facebook with Juicy New Gameplay

Thursday, November 10th:

• Kontagent Nets $12M Second Round of Funding, Targets Mobile and Open Web Applications
• Triviador is a Facebook Strategy Game That Asks Who Will Rule the World?
• New Hires in Social Gaming: Funzio, Peak and PopCap
• New This Week on the Inside Network Job Board: Lolapps, Games Cafe and EA
• Social-Meets-Pokémon MinoMonsters Headed to iOS With $1M in Seed Funding

Friday, November 11th:

• The Pokerist Club, Galaxia Online II Top This Week’s List of Emerging Facebook Games
• Capcom’s Monster Hunter Going Mobile on GREE
• Adult Swim’s Flash Game Hemp Tycoon Crops Up on Facebook
• What We’re Playing This Week on Inside Social Games
• Social Gaming News Roundup: Zynga, Ubisoft and Kixeye

Saturday, November 12th:

• New This Week on the Inside Network Job Board: Games Cafe, Lolapps, EA and More

Inside Facebook

Tracking Facebook and the Facebook platform for developers and marketers.

Monday, November 7th:

• Horror, Android, Page Tabs, Yahoo, Scribd, Skype, Photos and WashPo Reader on This Week’s Top 20 Growing Facebook Apps by MAU
• Featured Facebook Campaigns: Pepsi and SavingStar, Banana Republic, Tabasco, Nokia, Honda and More
• Facebook Marketing Showcase: Clothing Retailers Take Facebook Pages by Storm
• Google Releases Google+ Pages for Marketers, Resembling Facebook’s Pages
• Another Mobile Talent Acquisition as Facebook Buys Photo App Maker Digital Staircase

Tuesday, November 8th:

• New Facebook Platform Industry Hires: AdParlor, SNAP Interactive, Syncapse and More
• Facebook Picks Up Talent Behind SproutCore With HTML5-Focused Strobe Acquisition
• Zuckerberg and Facebook COO Sandberg Talk IPO, Engineers, Steve Jobs With Charlie Rose
• Samsung, Levi’s, Walmart, Zynga, Sports, Halloween and More on This Week’s Top 20 Growing Facebook Pages
• Music on Facebook: New Stats Show Spotify, Others Growing Fast
• New Speakers Confirmed for Inside Social Apps 2012 – February 8th and 9th in San Francisco

Wednesday, November 9th:

• Birthdays, Chat, Spotify, Bing, Pandora, Guardian and Nook on This Week’s Top 20 Growing Facebook Apps by DAU
• Zibaba Launches Advertising Synched to Storefront Using Facebook’s Ads API
• Facebook to Shut Off Automatic Feed Syndication in Notes App
• How the Facebook Comments Plugin Can Boost Traffic, Improve Discussion Quality on Your Site
• Facebook Updates News Feed With Most Recent Stories First Option
• New “Listen” and “Read” Buttons Appear on Facebook’s Ticker

Thursday, November 10th:

• Facebook Careers Postings: Data Center, Gaming, Engineering and More
• Facebook Hires and Departures: Engineering, Legal, Data Centers and More
• Crowd Science’s Facebook Study: People Most Often Click Like to Show Support and Enjoyment
• New This Week on the Inside Network Job Board: Acquinity Interactive, Warner Bros and Jelli
• Report: Facebook to Settle FTC Case by Making Privacy Changes Opt-In

Friday, November 11th:

• Horoscopes, Gifts, Page Tabs, Photos, LMFAO and “Twilight” on This Week’s Top 20 Emerging Facebook Apps by MAU
• Walmart Goes Local on Facebook, Seeking Shopper Adoption
• Facebook Opens Preferred Developer Consultant Fall 2011 Submissions
• Facebook Roundup: IPO, Taiwan Data Center, Yahoo, Zuckerberg, Sandberg, Mobile and Translate Button

Saturday, November 12th: 

• New This Week on the Inside Network Job Board: King.com, EA and Acquinity Interactive