Facebook for iPhone Now Pulls the News Feed From m.facebook.com

Earlier this month, Facebook released an update for the Facebook for iPhone mobile app that included an “Improved news feed”, but no one seemed to understand what had actually changed. We’ve determined that the native app now pulls the news feed directly from mobile site m.facebook.com.

This allows Facebook’s engineers to subtly push news feed design and backend changes to the iPhone without a software update, and lets them maintain one set of code instead of two.

Previously, the Facebook for iPhone app pulled the news feed directly from Facebook private native app APIs. Now the only discernible difference between the news feeds on Facebook for iPhone and m.facebook.com is that the Like and comment buttons rendered by the iPhone app when users hit the ‘+’ button to leave feedback on a story are a little slicker looking.

The update will allow Facebook’s mobile team to spend less time rewriting similar code, and more time improving the user experience and porting features from the Facebook canvas site. The update that arrived last week was the first one in five months on iOS.

Facebook said it was trying to achieve parity between Facebook for iPhone and Facebook for Android, but recently the mobile site has been the first to get new features such as Event checkins. The link between the iPhone app and mobile site’s news feeds could keep Apple’s native Facebook app a small step ahead of Android’s in terms of functionality.

While few users may have noticed the change when the Facebook for iPhone software update was released, the change means their feature and bug fix requests may be addressed sooner.

Update: Another product of the news feed being pulled from m.facebook.com is that users may now Like comments on news feed stories.

Creative Social Branding

Mediabistro Course

Creative Social Branding

Starting November 24, learn how to create a social buzz for your brand! You’ll learn how to engage with audiences on social platforms, identify and engage with current trends and influencers, and build an excellent social strategy to amplify your numbers and rate engagement. Register now!


Leave a Reply

3 Responses to “Facebook for iPhone Now Pulls the News Feed From m.facebook.com”

  1. Facebook For iPhone Tweak Means Fewer App Updates Needed says:

    [...] touch app and included ambiguous words “improved news feed,” in describing the update. Now, Inside Facebook has figured out what those words really mean: fewer software [...]

  2. Новый механизм новостей в клиенте facebook для iOS : Сайт мобильных новостей. Только самые свежие новости says:

    [...] данным блога http://www.insidefacebook.com, обновленный клиент «тянет» ленту новостей [...]

  3. Top AppAdvice News & Apps Of The Past Week -- AppAdvice says:

    [...] touch app and included ambiguous words “improved news feed,” in describing the update. Now, Inside Facebook has figured out what those words really mean: fewer software [...]

Get the latest news in your inbox
interested in advertising with inside facebook?

Social Media Jobs
of the Day

SK Energy Seeking Social Media Guru

SK Energy Shots
New York, NY

Social Media Producer

Los Angeles Times
los angeles, CA

Social Media Specialist

Catholic Review
Baltimore, MD

Direct Marketing Strategist

Southern Poverty Law Center
Montgomery, AL

Freelance Assistant - Social Media Team

Viacom Velocity
New York, NY

Featured Company

Join leading companies like this one and recruit from the nation's top media job seekers on the Mediabistro Job Board. Every job post comes with our satisfaction guarantee. Learn More

Our Sponsors

Mediabistro A division of Prometheus Global Media home | site map | advertising/sponsorships | careers | contact us | help courses | browse jobs | freelancers | content | member benefits | reprints & permissions terms of use | privacy policy Copyright © 2014 Mediabistro Inc. call (212) 389-2000 or email us