Facebook Now Allows Merged Places Pages to Unmerge
Facebook today added an unmerge option to Pages which had been merged with Places. Facebook has allowed an admin of a similar official Page and claimed Places location page to merge these two entities since the launch of the Places location-sharing services in August, but offered no way to undo the combination.
Merged Place Pages are unable to set a default landing tab, frustrating admins who use custom tabs but had merged without knowing the consequences. The new unmerge option restores all the functionality of the separate entities.

We discussed a need for the option in our post on the disadvantages of merging earlier this month. Followers of the protest Page “Unmerge Places & My Business”, which has requested the option since early November, are currently rejoicing and thanking Facebook. Facebook’s move has successfully turn some outraged admins back into loyal supporters of the site.
Admins of merged Place Pages now see an “Unmerge all merged Places” button in the bottom left of their Page. When clicked, admins are shown the following confirmation message:
“Once you confirm this request, the format of this Page will be reverted to the previous format and location information will be removed. The Places that you merged will be restored as separate claimed Places that you also still own and must continue to manage.”

Admins of merged Places Pages which want to be able to set a landing tab or show a more familiar interface (at least until Facebook rolls out the Page redesigned that leaked last week) should take advantage of the option. Meanwhile, admins of Pages which haven’t merged, have a single physical location, and who want to focus on driving foot traffic can now experiment with merging without being stuck with the result.
[Thanks to Kim Bui of KPCC Los Angeles for the tip]



December 23rd, 2010 at 5:40 pm
[...] and Page as it can have a somewhat devastating effect. Josh Constine of InsideFacebook was also able to get his hands on the following screenshot of the [...]
December 23rd, 2010 at 6:44 pm
[...] Place Page.The option was first noticed by several unhappy Facebook Page admins and reported by Inside Facebook. The “Unmerge all merged Places” option now appears at the bottom of the left-hand Page [...]
December 23rd, 2010 at 9:30 pm
This will make a lot of unhappy users happy!
December 29th, 2010 at 12:53 pm
Our Facebook Fan Page was merged into another institution fan page, and the FB team is unable to un-merge it. Facebook’s pages team ensures us that an admin had to have instigated the merge; however, as I understand it, it’s a fairly elaborate process and none of our admins would have done a merge knowingly. I wish there was a solution aside from rebuilding months worth of incremental content.
December 29th, 2010 at 4:26 pm
@Ryan: I believe that Pages which have the option to merge can do so quite easily by clicking a Merge button, and so the process wouldn’t be so elaborate that it couldn’t have been done accidentally.
December 30th, 2010 at 10:32 am
[...] Credit [...]
January 24th, 2011 at 5:03 am
[...] I agree. Familiarize yourself with the process. And know that if you change your mind, you can always unmerge. [...]
January 28th, 2011 at 7:27 am
[...] Facebook Now Allows Merged Places Pages to Unmerge (insidefacebook.com) [...]
February 3rd, 2011 at 3:10 am
[...] декабря по просьбам трудящихся была введена опция “unmerge” для желающих вернуть старый дизайн [...]
February 15th, 2011 at 3:15 am
I am not able to find any such option which is related to unmerging the page. Mine is the following community page for which I am not able to set the landing page: http://facebook.com/speedoholics
February 15th, 2011 at 9:13 am
@Kushal: You’ll only see the Unmerge option if you’ve merged your Page with a Place that you’ve claimed.
March 12th, 2011 at 10:41 am
[...] Facebook Now Allows Merged Places Pages to Unmerge (insidefacebook.com) [...]
April 10th, 2012 at 6:40 pm
[...] and Page as it can have a somewhat devastating effect. Josh Constine of InsideFacebook was also able to get his hands on the following screenshot of the [...]