Facebook’s Mobile Products Have 200 Million Users

Facebook founder Mark Zuckerberg said today that the company’s mobile products now have more than 200 million users. That’s up from 150 million announced over the summer and triple the size from last year, when the company had 65 million mobile users. That means nearly 40 percent of the company’s active users are accessing it through mobile devices.

The company has invested heavily in mobile both to get existing users using the site beyond their computers, while also looking to reach people who have little or no internet access aside from their phones. It has steadily built out its applications for iOS devices, Android devices, and other phones, developed more and more features for the mobile version of Connect, and partnered with carriers to create offerings like 0.facebook.com, a service where users can get special access to Facebook as part of an upsell for carrier data plans.

Strategic Mobile Marketing

Mediabistro Course

Strategic Mobile Marketing

On October 21. work with the digital strategy director for Saatchi & Saatchi to develop a marketing strategy for smartphones, tablets, and mobile devices! You’ll learn how to optimize content for mobile, create responsive landing pages, and track all mobile efforts. Register now!

 

Leave a Reply

2 Responses to “Facebook’s Mobile Products Have 200 Million Users”

  1. Friendly, Facepad Grab 2 Million Monthly Actives on the iPad as Facebook Holds Off on Official App says:

    [...] top of the list. Friendly and Facepad’s two million monthly actives barely register next to Facebook’s more than 200 million mobile users. Zuckerberg even jokingly said that the iPad wasn’t a mobile device, back in November when [...]

  2. Facebook is Huge on iOS, But its Mobile Platform Lags Behind says:

    [...] multi-prong mobile strategy is to become more than a standalone app. Even though it has more than 200 million monthly active users on mobile devices, the company’s goal is to become ubiquitous social plumbing for web and mobile experiences [...]

Get the latest news in your inbox
interested in advertising with inside facebook?

Social Media Jobs
of the Day

Social Media Account Manager for Beauty PR Agency

Creative Media Marketing
New York, NY

SEO Specialist

Creative Circle
Atlanta, GA

Vice President, Social

Start-Up Social Media Firm w/ Established Clients
New York, NY

Communications Coordinator

National Science Teachers Association
Arlington, VA

Community Editor

Chalkbeat
New York, NY

Featured Company

Join leading companies like this one and recruit from the nation's top media job seekers on the Mediabistro Job Board. Every job post comes with our satisfaction guarantee. Learn More
 

Our Sponsors

Mediabistro A division of Prometheus Global Media home | site map | advertising/sponsorships | careers | contact us | help courses | browse jobs | freelancers | content | member benefits | reprints & permissions terms of use | privacy policy Copyright © 2014 Mediabistro Inc. call (212) 389-2000 or email us