Facebook Creates Universities Page, Showcasing Deals and Tips for Students

Facebook launched an official company-run Page for universities and university-related entities Monday. The Page currently includes some shopping bargains relevant to school and also tips for how different campus organizations can use Facebook, like the recommendation that student newspapers add the Like button to their web sites.

The Universities Page is similar to other company-run reference Pages Facebook has created this year, including: Comedy Page, Congress Page, U.S. Politics Page and a Media Page. So far the Universities Page is nearing 3,000 Likes.

As part of the Page’s launch Facebook teamed up with several retailers to offer back-to-school specials on school supplies. Context Optional designed the Deals tab which includes offers such as Eddie Bauer discounts on clothing and backpacks and Newegg.com’s laptop deals.

Other info on the Page includes several separate tabs meant to help college organizations take full advantage of Facebook’s platform by providing a tip sheet. The Press tab offers tips for college newspapers, a Community tab for dorms or clubs, a Student Government Tab and a Sports tab with different suggestions on how to use Facebook for promotion. Some of the tips include cross-promoting content, spreading awareness, creating discussions, selling merchandise and promoting events.

It’s interesting to see Facebook take on the university scene, as several other companies have been trying to fill that void for some time. We’ve written about Inigral’s attempt to build a closed version of Facebook and CampusBuddy’s application adding onto Facebook with its most recent partnership with Cramster. Both companies have been attempting to help universities shine on Facebook, as currently higher education is one of the sectors that hasn’t had smashing success on the Facebook platform — aside from Facebook’s roots as a massive success with college students, of course.

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6 Responses to “Facebook Creates Universities Page, Showcasing Deals and Tips for Students”

  1. Ypulse Essentials: Facebook Unveils Universities Page, MTV Promotes STD Testing On Foursquare, Rixty Debuts Coin-Opt System | Ypulse says:

    [...] Facebook unveils 'Universities' page (targeting college students and their parents with campus tips and back-to-school deals from various retailers. Meanwhile MySpace announces the launch of Facebook Status Update syncing. If you can't beat em…) (Inside Facebook) (Mashable) [...]

  2. Facebook, red universitaria « ENLACE says:

    [...] http://www.insidefacebook.com/2010/08/31/facebook-universities-page/ [...]

  3. renaissance chambara | Ged Carroll - Links of the day says:

    [...] Facebook Creates Universities Page, Showcasing Deals and Tips for Students – this reminds me of the kind of content that portals like Aol and Yahoo! have done for a number of years [...]

  4. This Week’s Headlines on Inside Facebook says:

    [...] Facebook Creates Universities Page, Showcasing Deals and Tips for Students [...]

  5. Conexão TE » Blog Archive » Inigral – Facebook personalizado para universidades says:

    [...] Facebook Creates Universities Page, Showcasing Deals and Tips for Students (insidefacebook.com) [...]

  6. More Facebook Pages I Like | Looking Glass Blog says:

    [...] Facebook Creates Universities Page, Showcasing Deals and Tips for Students (insidefacebook.com) Social Bookmarking Facebook [...]

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