Facebook Asks Some Users to Set Its Site as Their Browser Home Page

Facebook has begun to ask some users if they’d like to make the site their browser home page, via a note that is appearing above their news feeds.

When a user logs into the site, a dialog box appears asking you to make Facebook your home page. “Come here often? We’ve noticed you use Facebook regularly. Set Facebook as your homepage to make getting here faster for you.” Then there’s a button with two house icons that reads, “Make Facebook my Homepage.”

The result, of course, is that users who come back to Facebook by default when they launch their web browser are more likely to engage with the service than users who have another site set as their home page.

Other companies have done this before, most notably Google, and it seems a logical step given how popular Facebook has become in the U.S. and around the world. On the other hand, many users have probably already made Facebook their default home page on their own.

Given Facebook’s message, it is apparently using traffic data to figure out which users are returning to the site frequently but have not already made Facebook their home page.

Thanks to Bert for the tip.

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5 Responses to “Facebook Asks Some Users to Set Its Site as Their Browser Home Page”

  1. iPhone Developers says:

    Now almost 90% users open facebook when they open their browser so making facebook as browser home page is good option.

  2. Facebook les notifica a sus usuarios que pueden establecer su sitio como la página de inicio del navegador | Facebook en español says:

    [...] Vía | insidefacebook [...]

  3. joann walker humphrey says:

    need assistance to make fb my home page

  4. angie cupp says:

    i already had facebook as my home page, but for some reason it came up google today. why?

  5. Michelle Meilik says:

    i want face book as my home page please. I’m not too computer savvy and need facebooks help. can you fix this for me, PLEASE?

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