Facebook Sees Solid Growth Around the World in March 2010

Facebook continues to see strong growth around the world, according to our latest Global Monitor report. It grew by around 17 million monthly active users since March 1, from 394 million to 411 million worldwide.

The fastest growing countries are now exclusively either larger European countries or countries in Latin America or Asia with relatively large economies. Indonesia makes the top of the list, having seen most of its growth in the last year or so. Facebook has previously said the country relies on mobile versions of the service. Combine this with the popularity of mobile phones, and the country’s low 9.2% Facebook penetration rate in the population, and you can expect a lot more growth here.

Two other Southeast Asian countries are further down the list. The Philippines also has a relatively low penetration rate, at 12.9% so it should also grow. Facebook is starting get used by more Malaysians — more than 20% of them. There’s likely more room to grow, but it will likely slow down before the other two countries.

France is number 2 overall, at above other European countries Italy, Turkey (when counted as part of Europe) and Spain. These countries also saw lots of earlier growth, their penetration rates are higher, so its a surprise to see them rank so well. Germany, which has been late to get on Facebook, is a few places below this top 10 list, but and Eastern European countries will likely drive more European growth in the future.

Finally, Argentina and Mexico both show up, with other Latin American countries coming in slightly further down. We expect steady growth in this region, too.

Finally, the US shows up, but with far fewer new users than in past months. It’s not clear if this is a glitch in Facebook’s advertising tool or what, but we expect it to gradually slow down, too — and maybe we’re seeing the start of it. The past months have seen it gain millions of new users and in March it brought in relatively less, with 610,000 new people.

Speaking of Facebook’s advertising tool, it often reports data a few weeks late, at least, although its data is generally corroborated by third party measurement services. The point is that Facebook could have far more users than 411 million already.

We’ll also have an update about our Global Monitor coming here shortly, so stay tuned.

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18 Responses to “Facebook Sees Solid Growth Around the World in March 2010”

  1. SearchCap: The Day In Search, April 6, 2010 says:

    [...] Facebook Sees Solid Growth Around the World in March 2010, Inside Facebook [...]

  2. Global Voices Online » Indonesia: Facebook users on the rise says:

    [...] is the top country in the world which registered the highest growth in number of Facebook users last month Cancel this [...]

  3. Expense mileage says:

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  4. Facebook experimenta un fuerte crecimiento en todo el mundo | Facebook en español says:

    [...] Vía | insidefacebook [...]

  5. iPhone Application Development says:

    It’s great that Facebook growth is increasing every year. In 2010, almost every person is connected to facebook.

  6. Zach says:

    Where did the commenters come from? I feel like I’m reading an add written by 6 year old children.

  7. luis says:

    Whats the source? Do you guys do the study yourselves? whats the study or poll methodology?

    Thanks!

  8. Facebook : un parfait exemple de dindification « DINDIFICATION says:

    [...] cas de Facebook est intéressant à plus d’un égard avec plus de 411 millions d’utilisateurs en date d’avril 2010, ce qui représente pas moins de 6 % de toute [...]

  9. Un italiano su quattro è su Facebook « News & Curiosità su: Cinema, Lettura, Tecnologia… e tantissimo altro says:

    [...] Tags: Facebook, social network 15 milioni, seicentonove mila e ottocentosessanta. È questa la stima di Inside Facebook relativa alla comunità italiana su Facebook. Il numero parla da solo ed esprime [...]

  10. Nudge Weekly News Report at Nudge Social Media says:

    [...] reached more than 411 million users and is still growing, especially in Europe, Asia and Latin America. However the growth is slowing [...]

  11. Quepasa Corp (QPSA) to Leverage Social Gaming and Virtual Goods to Grow Membership | iancassel says:

    [...] grew its membership by 1.5 million members (12 million members total) in March.  Facebook added 17 million members in March (411 million members total).  Much of the success Facebook has achieved has come from social game [...]

  12. Facebook將進駐星洲, 設亞洲首據點, 中國亦傳開硏發中心。 « 新媒體博客 says:

    [...] Facebook將進駐星洲, 設亞洲首據點, 中國亦傳開硏發中心。 四月 13, 2010 Carter Lam Leave a comment Go to comments 根據Channel NewsAsia, Facebook將會在星加玻首設亞洲辦事處,相信是為了支持用戶正在高速增長的鄰國:馬來西亞,印尼和菲律賓。翻看Insidefacebook,單單是三月份,該三個國家便增加了360萬新用戶,而且印尼和菲律賓亦只有9.2%和12.9%網民佔有率,相信未來有更大的增長空間。 [...]

  13. Könnten Schwellenländer zu Zugpferden des mobile Internet werden? | mobile zeitgeist says:

    [...] Einer der ersten die diesen Trend erkannt haben ist Facebook. So verzeichnet die erfolgreiche Social Community nach ihrem Wachstum im Westen nun vor allem in Asien (z.B. in Indonesien) und Mittelamerika (Mexiko) hohe Wachstumsraten. [...]

  14. Nu media « Sventek Data says:

    [...] is still growing strong, according to a website called Inside Facebook. But so was Myspace just after the Murdoch [...]

  15. The Coming Chinese Internet Tsunami » Ready Fire Aim says:

    [...] example – Facebook has experienced tremendous user growth outside of the United States, adding almost 10 million global users in March 2010 alone. Below [...]

  16. Il Blog di odienne – siti internet Siena » Blog Archive » Un italiano su quattro è su Facebook says:

    [...] milioni, seicentonove mila e ottocentosessanta. È questa la stima di Inside Facebook relativa alla comunità italiana su Facebook. Il numero parla da solo ed esprime [...]

  17. Latino Rebranded: Latinos and Social Media » Social media as a way into Latin America? says:

    [...] Mexico and Argentina are among the fastest growing countries on Facebook. [...]

  18. KU Social Media » The Facebook Pandemic says:

    [...] http://www.insidefacebook.com/2010/04/06/facebook-sees-solid-growth-around-the-world-in-march-2010/ [...]

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