HitWise: Facebook’s US Traffic Continues to Grow, Takes Over Visits Lead from Google

Facebook saw a couple traffic spikes over the winter holidays that temporarily made it the largest site in the US, according to Hitwise. But now, the web measurement firm reports, Facebook now represents 7.07% of all US internet visits on the average day, taking the lead over Google’s 7.03%.

Interestingly, the most recent surge seems to have started shortly after Facebook introduced a new home page design in early February. Correlation is not causation, but it makes sense to us that the average user would find a News Feed that defaults to Top Stories more engaging than a real time stream. Here’s the graph below.

Tumblr Marketing

Mediabistro Course

Tumblr Marketing

Starting December 1, learn how to market using the most popular visual blog! In this course, you’ll learn how to develop a strategy for your own Tumblr account, get people to read and share your content, and integrate your marketing efforts with other social platforms. Register now!

 

Leave a Reply

6 Responses to “HitWise: Facebook’s US Traffic Continues to Grow, Takes Over Visits Lead from Google”

  1. Lesenswerte Artikel – 17. March 2010 says:

    [...] HitWise: Facebook’s US Traffic Continues to Grow, Takes Over Visits Lead from Google [...]

  2. Facebook Now Visited More Than Google | Frisky Mongoose says:

    [...] to data from Hitwise (as reported by Inside Facebook), Facebook now receives 7.07% of all internet visits in the Unites States on a daily basis, taking [...]

  3. Googles Langzeit-Strategie für Google Buzz says:

    [...] darf das nicht unterschätzen: Google legt sein ganzes Gewicht in Buzz. Facebook hat in den USA zum ersten Mal Google in den Visits überholt . Google muss also aufholen. Und trotz der Größe und Marktmacht des Suchgiganten steht [...]

  4. Newspass: Google will Verlagen den Traum von Bezahlinhalten erfüllen » netzwertig.com says:

    [...] Angesichts einer erstarkenden Suchkonkurrenz in Form von Bing sowie der Bedrohung durch das immer mehr Aufmerksamkeit der Anwender in Beschlag nehmende Facebook kann es sich Google nicht leisten, das Vertrauen in seine Suchmaschine zu erschüttern. Dieser Text [...]

  5. Suchmaschinen: Facebook ärgert Google » netzwertig.com says:

    [...] Internetunternehmen sondern eher um die Aufmerksamkeit der Nutzer. So zog das soziale Netzwerk im März in den USA an Google vorbei, was den Anteil an allen Visits betraf. Weniger (anteilige) Aufmerksamkeit für Google könnte zu [...]

  6. Humans Curation Beats Search Engine Automation says:

    [...] Edges Google for Authority Facebook,  king of human interaction, actually has a slight edge over Google since the beginning of 2011, capturing 7.07% of all US internet visits per day, as [...]

Get the latest news in your inbox
interested in advertising with inside facebook?

Social Media Jobs
of the Day

Advertising Campaign Manager

Amazon
New York, NY

Web Content Specialist

Philadelphia College of Osteopathic Medicine
Atlanta, GA

Web Producer

InvestmentNews
New York, NY

Featured Company

Join leading companies like this one and recruit from the nation's top media job seekers on the Mediabistro Job Board. Every job post comes with our satisfaction guarantee. Learn More
 

Our Sponsors

Mediabistro A division of Prometheus Global Media home | site map | advertising/sponsorships | careers | contact us | help courses | browse jobs | freelancers | content | member benefits | reprints & permissions terms of use | privacy policy Copyright © 2014 Mediabistro Inc. call (212) 389-2000 or email us