Holidays Stay Unsurprisingly Popular in This Week’s Top 20 Emerging Facebook Applications List

Holiday applications continue to grow through holiday season, and so do games and foreign-language applications on this week’s list of the top 20 emerging Facebook applications.

Remember that this is a listing of apps that have an audience of 100,000 to 1 million monthly active users. The numbers used were for the week ending Dec. 17th.

Four holiday apps appear on this weeks list with Christmas Greetings raising 85 percent for first place. Behind it, Ponzi, Inc. a tycoon-game made by Challenge Games, has managed to snag second place. Ponzi has been building speed for a few weeks now, since its release in mid-November, so we expect it to move beyond this list shortly.

Top Gainers This Week
Name MAU Gain↓ Gain, %
1. icon Christmas Greetings 899,204 +760,022 +84.52
2. icon Ponzi, Inc. 726,421 +354,187 +48.76
3. icon Poker Rivals 900,181 +331,733 +36.85
4. icon Happy Hanukkah! 384,784 +306,613 +79.68
5. icon funbook 非玩不可 313,386 +271,757 +86.72
6. icon Top Fish 556,464 +231,588 +41.62
7. icon Youtopia 509,619 +200,721 +39.39
8. icon Bubble Popp 363,126 +189,960 +52.31
9. icon PayPal WishList 575,477 +158,466 +27.54
10. icon 快打之王 157,432 +154,376 +98.06
11. icon COLLAPSE! 564,991 +151,462 +26.81
12. icon Ma Fiche 685,289 +134,691 +19.65
13. icon Christmas Animations 348,157 +132,318 +38.01
14. icon Kingdoms of Camelot 259,938 +124,638 +47.95
15. icon ScroogeOmeter 480,395 +122,728 +25.55
16. icon Pro League Basketball 608,219 +119,615 +19.67
17. icon Happy Habitat 279,742 +115,552 +41.31
18. icon Say Merry Christmas 156,786 +112,644 +71.85
19. icon Find My Lover 489,920 +110,953 +22.65
20. icon eStats pro 331,238 +107,832 +32.5

Poker Rivals is another month-old app to watch. It is now a routine performer on the up and coming list, and comes in third this week with 332,000 new players or roughly 37 percent of its audience.

Happy Hanukkah! is the most interesting success story this week as the app is the only non-Christmas app to break any of our top 20′s this season. The only Hanukkah-themed app to crack the top 20, the app has seen slow build leading up to this weeks numbers. 290,000 people are using the app this week compared to last. Roughly 80 percent of is audience appeared in the last six days.

Two of the fastest-rising apps this week were Chinese-language titles. One, funbook 非玩不可, has grown 87 percent since its release on December 8 for a monthly active user base of 313,386. The Chinese language niche is interesting due to China’s ban of Facebook — these apps are used by people around Asia and the rest of the world. 快打之王, in eleventh place, is a sort of role-playing game and was released this month along with Funbook. It also grew 98 percent in its first week after being released on Dec. 5th, the largest percent increase this week.

Screen shot 2009-12-17 at 11.26.55 AM

Interestingly, PayPal WishList has seen a large boost this year. The seasonal app has seen interest from people wanting to share their holiday wish list this year, however it may also be from PayPal’s contest for users to share their list for the chance to receive $100. The more friends they share it with, the more chances to win. This is a strategy that is becoming very popular with companies and their Facebook pages.

Finally, holiday apps Christmas Animations, thirteenth, and Say Merry Christmas, eighteenth, show up this week. So does eStats pro, which has been around since September 2008. Meanwhile, an app to watch — due to its suggestive nature — is Find My Lover, nineteenth, which matches friends on your account to who would be good to hook up with.

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