Set Goals And Save With Live Solid’s Daily Dollar App
SunTrust Bank’s Live Solid initiative is giving users a few daily tips on how to save cash with a new Facebook application called Daily Dollar. It’s the latest way SunTrust is helping users pinch pennies through the Live Solid page, which encourages users to trade “solids” or favors and used goods instead of spending extra income on new goods and services by giving them a forum to let others know what they have to barter or give away.

Daily Dollar has a series of little things that can be done to help you shave spending. You can drag and drop icons of simple cutbacks you want to implement from one side of the screen to the other to tally daily, weekly and yearly savings. Set goals of what you’d like to save per day and then see what it will take to get there, or simply add up what you plan to do day-to-day to see what sort of savings you’ll be pocketing. Once you’ve hit your goal, savings can be published in your news feed to let friends and colleagues know how you’re making a difference in your daily budget.


Although Daily Dollar and the Live Solid initiative are sponsored by SunTrust, you don’t need to have an account with the bank to participate in any of the programs. The Live Solid page currently has a little over 3,000 fans, with a lot of wall activity from both administrators and fans, and the program seems to be generating a lot of positive response based on some of the wall posts.
There is very little promotion for SunTrust anywhere on the page, with little more than a link in the info tab and a small logo under the profile photo to even indicate that SunTrust is involved. This should make users more receptive to giving the application a try and in turn learning more about the Live Solid initiative, as users that are patrons of other banks might otherwise assume they need to have accounts with SunTrust.












