Inside Facebook

We’ve had some early looks at the new interface for Facebook’s Ad Manager, as the company has been testing it with some advertisers. Now, the push is coming — in the next few weeks, according to a Facebook blog post today.

For anyone using Facebook’s self-serve advertising features, the new version is worth a close look. Upgrades include search, in-line editing and better campaign management.

Also, Facebook has also said there’s a bulk uploader coming soon for advertisers with many ads to run, instead of people having to manually upload and test ad creative within Facebook, or via third-party scripts. However, that feature doesn’t appear to be going live in this version.

The company also says today that advertisers will be able to toggle between the old and new versions for a couple weeks before the new version rolls out completely. You can check out Facebook’s tutorial, which we’ve embedded below and is also available for download here. For marketers interested in digging deeper, be sure check out our industry leading Facebook Marketing Bible.