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By Jessica Lee 20 Comments »

Last week, the “King of Pop,” Michael Jackson, died unexpectedly at age 50. Now, the Michael Jackson Facebook Page is the #1 fastest growing Page on Facebook, according to PageData. Over 1.7 million fans have joined the Page in the last week, bringing the total number of fans to nearly 2.5 million.

Fans from around the world are leaving Wall posts in honor of the legendary music icon and uploading new photos to the page. The page’s new profile picture reads: His music will live forever.

mj-official-page

Today alone, the page added over 550,000 fans. Fans have been joining at a rate of several hundred thousand per day since Friday.

michaeljackson

Since Michael Jackson’s passing on Thursday, other Facebook Pages have been created to commemorate his life and music, including R.I.P Michael Jackson (We Miss You) (2.1 million fans) and Michael Jackson RIP (577,172 fans), with the former aiming to make itself the biggest page in history – an interesting phenomenon to watch.

While Facebook Pages are effective and attractive tools for big brand and celebrities to reach their audiences, what happens when celebrities pass away, and there are no longer events and promotions to tell fans about? How long into the future will the administrators and fans of these popular public profiles still be generating content?

However, right now, it’s obvious that as much as Facebook Pages have been marketed and positioned as tools for official advertisers, in these last several days at least, they are being used to rally a different kind of support: one that is less commercial and more emotionally expressive.

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20 Responses to “Fans Flock to Michael Jackson’s Facebook Page, Now the Fastest Growing Page on Facebook”

  1. Sky McElroy Says:

    These categories are what we would usually consider Groups. They are tributes, or memorials, or things created to honor something; not necessarily to generate content or to have Stream capability, etc. The additional functionality afforded to Pages are not needed here, yet people have seen the power of pages and they are becoming the defacto standard for sub-communities of Facebook.

    Pages have, for the most part, supplanted groups. Because Page Owners see more potential and functionality in them.

  2. Kathy | Virtual Impax Says:

    That’s the thing about Facebook “fan” pages – is they can be created by anyone. Personally, I think that should make many business owner’s blood run cold. Case in point, the Red Lobster Cheddar Biscuit Fan Page… approved by but not created by Red Lobster.

    People join fan pages because they seek community – unfortunately, many businesses forget the
    WIFFM
    factor.

  3. Fans de Michael Jackson se congregan en Facebook | Facebook Noticias Says:

    [...] Vía | insidefacebook [...]

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    [...] Via | Insidefacebook.com [...]

  6. PATTY(MODENA) Says:

    IT WAS REALLY HARD FOR ME WHEN I HEARD ABOUT THE DEATH OF MJ BECAUSE I NEVER EXPECTED HIM TO DIE AT THIS AGE BUT AS TIME GOES ON I TRIED TO ACCEPT IT SAYING THIS IN MY HEART:FROM THE DUST WE CAME AND TO THE DUST WE SHALL RETURN,WHEN THE TIME COME’S THERE IS NOTHING 1 CAN DO TO STOP, BECAUSE IT IS THE WILL OF GOD.SO PLEASE LET US ALL TAKE IT THIS WAY,IT’S DIFFICULT BUT WHAT CAN WE DO TO BRING HIM BACK TO LIFE.
    MJ REST IN PERFECT PEACE UNTIL WE MEET AGAIN
    I LOVE YOU WITH ALL MY HEART

  7. Fbablo Says:

    MJ will be larger in death than in life. His music certainly outlives him

  8. The King of Pop Reigns on Facebook with the Most Popular Facebook Page Says:

    [...] page by about 100,000 fans. A week ago, we reported that Michael Jackson’s page was the fastest growing page on the site with nearly 2.5 million fans. Now, the page has gained 4 million more fans and reached [...]

  9. mELLy Says:

    MJ I Love U forever………

  10. violet Says:

    you are the king of pop and you live for ever peter pan

  11. Merissa Says:

    My name is merissa from malaysia would like to say that I was born on august 29 1998 that is same that as michael jackson’s birthday.I am very happy and sad.I want to see you but you have gone.I love you michael jackson.

  12. aLI Says:

    I saw this creepy n scary thing about MJ. Take a look I hope it ain’t true!!!
    http://www.youtube.com/watch?v=ODnO9LxmBqo

  13. ilayda Says:

    michael jacksonu çok sevbiyorum .o herşeyiyle süper biri ona iftirada atılar ama umrumda değil onu çok ii tanıyorum.
    michael jacksonu canım feda olsun

  14. Joseph Young Says:

    l’am sorry about micheal Jackson death.He was only 50yrs old that’s young for the King of pop. l used to watch “Do you remembered the time” Music video ever since I was a little Kid back then. “Now, I can get theAlbum Thriller the 25th Anniversity best selling album of all time”. The soundtrack was good. Oh by the way, The actor who play him did very well Playing as Micheal Jackson. I wish he can come back so can preform songs for his fansbut before that he has to write songs. I miss you micheal jackson.

  15. Joseph Young Says:

    It was so scary seeling him go at age 50. I heard about the news on tv but I just didn’t know where he was buried at. I feel sorry for Janet Jackson, his brothers, his parents, fans, & his kids. I wonder what would the jackson do without him? Well, R.l.P. Micheal Jackson the king of pop.

  16. Joseph Young Says:

    I’am sorry that Micheal has to go at age 50. I miss you

  17. PAMMIE t Says:

    Michael’s mom and dad should be very proud of michael.not only because of the music,fame he made for himself.But the most important thing of all.And alot of people have forgotten it.and That he had alot of. kindness,helping others in need.but most of all.A gentalmen.plus he respect himself.But we pushed him to doing alot he didn’t realy wanted to do.I have alot! of respect for him.I wish there was more people in the world like michael.you’r one of a kind michael.love pammie.t

  18. PAMMIE t Says:

    O.k I was just trying to see if you are with it to day?thanks for putting my words on facebook.

  19. PAMMIE t Says:

    I would realy like to know WHARE are they going to show the movie.this is it. what state?If someone please tell me.

  20. janet Says:

    i like mj and he’s always on my heart and on my mind i love you for ever michael jackson!!!!!!!!!

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