Facebook Certifies First Batch of 120 Verified Applications

verified1Along with the release of the updated application directory today, Facebook has also made public for the first time the list of applications which it has certified in its Application Verification Program. 120 applications now appear with a “green check” in the application directory and a badge on their about page.

In addition, Facebook shared in more detail the what the exact benefits of Verification actually are:

  1. Badging in the Application Directory: Users will see a green “verified” check mark next to your application name wherever it is listed.
  2. Priority ranking in the Application Directory: When appropriate, Verified Apps will appear before any applications that have not been verified yet.
  3. Badging on your application profile: On this page, users will see the official “Facebook Verified App” graphic in the left column.
  4. Allocation boosts: You will also receive a two-bucket boost in both notification and requests allocations. You can see your application’s allocation buckets on the Allocations tab on the Insights page. These allocations will continue to be subject to our algorithmic reputation system which looks at various metrics and user signals.
  5. Ad credits and discounts: You will receive $100 in credit to advertize with Facebook and discounts to paid Facebook events.

verified2

The verification program, which was announced last July and launched in November, is designed to give more prominence to applications which meet Facebook’s standard for user experience and security. Anyone can apply, but there is a $375 fee per year.

Along with the “Great Apps” program, which currently includes just Causes and iLike, the verification program is another part of Facebook’s efforts to improve the trustworthiness and reputation of applications on the Facebook Platform.

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6 Responses to “Facebook Certifies First Batch of 120 Verified Applications”

  1. Caitlin Kaluza says:

    Glad to see causes is one of the first 120! Facebook is doing great things for nonprofits!!

  2. Top 3 Facebook Gaming App Pet Society Implements Facebook Connect says:

    [...] week, Facebook also announced the first batch of verified applications – 120 in total – and Pet Society is one of them. If Facebook’s Verified Apps Program is able [...]

  3. BIG Interactive » Blog Archive » Top 3 Facebook Gaming App Pet Society Implements Facebook Connect says:

    [...] week, Facebook also announced the first batch of verified applications – 120 in total – and Pet Society is one of them. If Facebook’s Verified Apps Program is able to [...]

  4. GroupCard Reports Good Stats Since Verification says:

    [...] hasn’t been too long since Facebook announced the first batch of verified applications and revamped the application directory, and some apps are already reporting good news to [...]

  5. Which Established Facebook Platform Apps Are Spreading Most Quickly Today? says:

    [...] spots are all taken by social games, and it’s notable that three out of the five apps are verified apps – one indication that apps in the Application Verification Program are enjoying the benefits of [...]

  6. How Will Facebook Maintain Quality Assurance for Verified Apps? says:

    [...] May, Facebook certified the first batch of 120 verified applications to be included in the Application Verification Program. Since then, apps have shared with us that [...]

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