Comments on: Facebook Promoting Private Groups for Families to Keep Older Users Engaged

By: Shamsul

Shamsul — Sat, 26 Jun 2010 17:54:53 +0000

it would be better if in the family group also we can create photos album same as what we he in our personal FB.

By: luvzakat

luvzakat — Fri, 19 Mar 2010 20:23:14 +0000

Someone has put me on a family tree that I am not related to. Please, how can I delete myself off???

By: Deborah

Deborah — Tue, 02 Mar 2010 15:24:30 +0000

How do you change a name on a branch. I type in a wrong name in. I am having a hard time trying to correct it. Thanks for any help.

By: Facebook Promoting Private Groups for Families to Keep Older Users Engaged | Insomniac Ramblings

Sat, 11 Apr 2009 10:32:54 +0000

[...] Facebook Promoting Private Groups for Families to Keep Older Users Engaged . [...]

By: LOTD: 4/2/09 - The April Serious Edition? | Open The Dialogue

LOTD: 4/2/09 - The April Serious Edition? | Open The Dialogue — Thu, 02 Apr 2009 17:34:50 +0000

[...] is looking to lock-in the older demographics who are flooding onto the social network. They’ve created a private groups for families wizard that helps anyone easily get their family in one, private place on [...]

By: Bruce Christensen

Bruce Christensen — Tue, 31 Mar 2009 14:01:37 +0000

At 55 I am behind when it comes to this technology. But at this age I have many more memories of great family experiences than some on Facebook. It is my desire to look back, while staying connected to the present, that drives my use of Facebook.
It was my Gen-Y children that invited me and my 55 year old wife into the Facebook system. Their desire to share their experiences is the magic of this network.

Distance causes families to loose close ties, and technology can return some of the support structure that exists in traditional families.

It is not a surprise that Facebook and other family networking platforms are growing.

By: links for 2009-03-31 | Ip's.

links for 2009-03-31 | Ip's. — Tue, 31 Mar 2009 13:01:43 +0000

[...] Facebook Promoting Private Groups for Families to Keep Older Users Engaged "If the fastest growing demographic on Facebook is women over 55 and the number of Facebook users over 35 doubled in the last 60 days, what’s Facebook plan for keeping older users coming back to the site? One important part of it is increasingly encouraging users to connect with their family members inside Facebook." (tags: facebook marketing web2.0 families) [...]

By: Jesse Rice

Jesse Rice — Mon, 30 Mar 2009 21:58:08 +0000

This was a really helpful article. Once again, Facebook is choosing “practical” over “cool,” making it all the more potent. Any guess as to who #200,000,000 is going to be this week?

By: Michael Opencorners

Michael Opencorners — Mon, 30 Mar 2009 21:38:13 +0000

In most cases, users on this type of social medium have neither the expectation, or motivation to communicate with older markets. When a 25 year old wants to talk to a 55 year old, they dont do it on the computer. Older markets are not your savvy technological users, not to mention they missed out on the internet era that foundated daily habits such as email, instant messanging, and so forth.

The question is, do they want in now? We can guess that the older markets are broken up into a plethora of categories regarding behavior and interest, so catering to a bewildered technological user becomes a risky, as well as daunting, because their commitment level is already statistically dwarfed.

Now, *family* comes into the game. The entire milyu of the term family in our lexicon has many different meanings to people. Family can revolve around common denominators like food, or religion, but communicating outweighs all else.

Communicating with family, is sort of a daily habit in the commitment of the term family itself. Introducing family rounded applications on facebook is simply pacifying a minute interest older markets already have pinned down, and it opens the floodgates for younger markets to become influencers for those older markets, because there is the underlying commitment – family.

I have used both We’re Related and Family Tree on Facebook. I would rather use Family Tree (http://apps.facebook.com/familytree), because they offer me as the user more tools to engage with, regarding my family and users who i actually *consider family*. Family Tree has everything We’re related has, and way more, plus Family Tree is GROWING, while WR is DYING.

It’s pretty obvious which to use on Facebook, imo.

Anyone who has any secrets, remember to keep it in the family. =)