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March Madness Hitting Full Steam on the Facebook Platform
March 17th, 2009
| By Justin Smith | 5 Comments » |
On Facebook, it’s become an annual tradition to “fill out your bracket” each March with friends to see who can make the most correct predictions in the annual NCAA men’s college basketball tournament in the US. Facebook created the first brackets application in house in 2006, but since the Facebook Platform opened many bracket applications have been created by Facebook developers. This year, three are standing out above the rest.
According to AppData, 3 of the 10 fastest growing applications on the Facebook Platform this week are bracket applications made by Watercooler, CBSSports.com, and Citizen Sports. With over 900,000 monthly active users, Watercooler’s bracket application is currently the largest bracket application on Facebook (disclosure: I am an advisor to Watercooler), and the bracket apps by Citizen Sports (nearly 400k MAU) and CBSSports.com (nearly 300k MAU) are growing very quickly as well. These apps are very social, and are great examples of friends and family connecting through sports on Facebook.
Each of these top “March Madness” applications have all doubled or tripled in size over the last week, as the tournament teams were announced on Sunday and the first games start Thursday morning. With over 1.6 million total players so far as of today, we’ll be watching closely to see how fast these apps grow before the tournament begins!
Top 2009 Facebook Bracket Applications
- 2009 Bracket Challenge by Watercooler
- 2009 Bracket Challenge by Citizen Sports
- CBSSports.com Brackets by CBS Sports
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March 17th, 2009 at 9:43 am
Another March Madness app on FB is taking a different angle on the tourney by letting you play along with the games in real-time as you watch them on TV. Worth a look for a different perspective on things.
http://tinyurl.com/aaosaw
March 17th, 2009 at 4:28 pm
It is a shame that apps end up with dupe names. It can get quite confusing.
March 18th, 2009 at 4:25 am
nice and interesting post!
March 19th, 2009 at 8:21 am
[...] March Madness Hitting Full Steam on the Facebook Platform (insidefacebook.com) [...]
May 22nd, 2009 at 9:02 pm
[...] At the beginning of this year I begged for us to move our pool from CBSsports to Facebook for two reasons (ofcourse unrelated to the fact that I work at Watercooler, the creators of the leading March Madness app on Facebook): [...]