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Facebook Indonesia Outpaces Southeast Asian Counterparts in 2008
December 31st, 2008
At a growth rate of 645% in 2008, Indonesia has been the fastest growing country on Facebook in Southeast Asia, outpacing growth in China, India, Malaysia, Thailand, and Singapore.
Surprisingly, the 831,000 Indonesians on Facebook are a small minority in their own country. With 0.4% penetration, they represent just a small portion of the of 237 million people in Indonesia.
There is stiff competition amongst social networks in southeast Asia. Friendster is the largest social network in Asia with about 65 million users. Following Friendster is Facebook (14 million), MySpace (15 million), CyWorld (Korea, 14 million), Hi5 (10 million), Orkut (10 million), Xiaonei (China, 5 million), 51.com (China, 5 million), and Bebo (4 million).
In Indonesia, Friendster was the first social network to translate into Bahasa Indonesian in March of this year. At the time, the social network already had ten times the number of users that Facebook has now and enthusiastic Bahasa speakers were signing up in droves. Friendster now claims almost 45% of the Indonesian market and has consistently been ranked by Alexa as the third most visited site and the largest social network both in Indonesia and in Asia.
Nevertheless, loyal Facebook users from Indonesia were requesting their own Bahasa Indonesian translations for months earlier this year. Today, both Bahasa Indonesia and Bahasa Melayu translations are available via Facebook’s crowd-sourced Translations tool.
Facebook’s strong growth that Indonesia shows that despite the large number of social networking services in Asia, Facebook can still grow significantly. We looking forward to seeing how Facebook finds new ways to grow in the region in the coming year.
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January 21st, 2009 at 4:18 am
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February 2nd, 2009 at 6:01 am
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February 14th, 2009 at 4:28 am
Kami ingin seluruh masyarakat di asia mempunyai facebook dengan masing2 bahasa.Juga bahasa indonesia.
February 20th, 2009 at 2:12 am
[...] selama ini kita selalu bertanya-tanya, seberapa banyak sih orang indonesia yang ada di facebook ?, tapi sebelumnya perlu dilihat Fakta sbb : 1. growth facebook di indonesia sebesar 645% untuk tahun 2008 2. Friendster masih berada dalam peringkat atas dengan user 10x lebih banyak dari facebook (sumber : http://www.insidefacebook.com/2008/12/31/facebook-indonesia-outpaces-southeast-asian-counterparts-i...) [...]
March 9th, 2009 at 4:11 pm
[...] friends, Indonesians (which were reported to be one third of the Friendster population, also read this) would make accounts, fill them up and name them ‘Phoebe I FULL’, ‘Phoebe II [...]
March 23rd, 2009 at 10:49 pm
hello… we just put out a report on the “top 20 changes in Indonesia”…. change #20 that we spotted is the change “from showing face to showing facebook status”. Check this out!!
http://www.bates141.com/index.php?option=com_content&task=viewnews§ionid=3&catid=5&id=150&Itemid=6
April 12th, 2009 at 3:15 am
i am not looking a starr and a moon but i looking someone can dance with me under them
June 28th, 2009 at 5:39 pm
apa khabar