Inside Facebook

Last month Inside Facebook detailed updates to Facebook’s public search listings for users designed to increase Facebook Pages SEO juice by adding millions of internal links. At the time, Facebook’s design for public search listings only included links to 5 Pages.

As Facebook has rolled out the new public search listings for most users in recent days, they’ve also updated the number of Pages links. Now, instead of 5 links per listing, there are up to 20. Here’s how Page links in my public search listing look today:

As we discussed earlier today, Facebook is stepping up its efforts on multiple fronts to bolster traffic to Pages. It appears SEO is an important part of that strategy.