Announcing AppData - The Easiest Way to Track Facebook Application Traffic
November 12th, 2008
It seems like every day here at Inside Facebook, we get asked the same question by developers, investors, marketers, and analysts who are interested in the Facebook Platform:
Ever since the Facebook redesign launched, I’ve been hearing different things about what’s happening to Facebook applications. What’s really working well, and not so well, in the post-redesign Facebook Platform world?
Well, we’ve got good news for you. Today, we’re excited to announce the launch of AppData, a new resource for tracking what’s hot - and what’s not - on the Facebook Platform. AppData is the easiest way to track application traffic in the post-redesign Facebook world.
With AppData, you can:
- See which applications are gaining and losing the most traffic - every day
- See the leading applications and developers in any application category
- View historical traffic charts for over 44,000 Facebook applications
AppData was designed to be an easy to use resource for anyone interested in tracking application performance on the Facebook Platform. That being said, the site has a lot of room for growth and improvement, and we’d love to hear your feedback and suggestions for features and functionality that you’d like to see added. Please send your thoughts, suggestions, and feedback to mail AT appdata DOT com. AppData is still in very early beta, and (as long as Facebook lets us) we look forward to making the site increasingly valuable to you in the future.
Below, you’ll find a brief tour of AppData features. But finally, we’d like to extend a special word of thanks to social ad network AdParlor for their support as Charter Sponsor for AppData. AdParlor CEO Hussein Fazal also discusses some case studies of AdParlor’s recent work on his personal blog, Social Network Advertising.
Here’s a look at what you’ll find on AppData:
1. Facebook Application and Developer Traffic Leaderboards - For Any Application Category

2. Top Application Gainers and Losers - Every Day


3. Historical Traffic Charts - For Over 44,000 Facebook Applications

(By the way - as of yesterday there is a new #1 application on the Facebook Platform by monthly users - Causes!)
That’s it for now! We look forward to hearing your thoughts. See more at AppData.com.
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November 12th, 2008 at 12:14 pm
[...] people tracking the rise and fall of applications on Facebook, a new option is now available: AppData, an analytics site created by Justin Smith, a product manager at app company [...]
November 12th, 2008 at 2:49 pm
Very cool site… This is the easiest to use of all of the sites like this I have seen.
It looks like you are still missing some applications on there, but I’ll be using this once you work out the kinks. Nice work!
November 12th, 2008 at 6:35 pm
Congrats on the launch, Justin! It’s a great site, with lots of valuable data!
November 12th, 2008 at 9:28 pm
Thanks Justin, this is pretty useful. A suggestion, though: you should make the gainers & losers based on % rather than raw numbers. I want to know which apps are growing quickly; I don’t care that SuperWall lost 1% of its traffic.
November 13th, 2008 at 4:30 am
[...] Read more here: Announcing AppData - The Easiest Way to Track Facebook Application Traffic [...]
November 13th, 2008 at 3:21 pm
Looks nice, I’ve seen a few Apps attempting this similar thing.
Props!
November 16th, 2008 at 10:37 pm
[...] a new site launched by the head of product here at Watercooler, Justin Smith, is a fantastic place to get all sorts of [...]
November 16th, 2008 at 10:58 pm
[...] minute to give some kudos to TVLoop as well. AppData, the new Facebook application tracking site launched by Justin Smith who runs product here at Watercooler, shows that Watercooler/TVLoop applications [...]