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	<title>Comments on: Taking a Deeper Look at Application Traffic Over the Last 30 Days: 6 Examples</title>
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	<link>http://www.insidefacebook.com/2008/10/23/traffic-analysis-top-three-facebook-apps-mixed/</link>
	<description>Tracking Facebook and the Facebook Platform for Developers and Marketers</description>
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		<title>By: Developers struggle amid fragile Facebook economy &#124; ReadPK Articles</title>
		<link>http://www.insidefacebook.com/2008/10/23/traffic-analysis-top-three-facebook-apps-mixed/comment-page-1/#comment-17057</link>
		<dc:creator>Developers struggle amid fragile Facebook economy &#124; ReadPK Articles</dc:creator>
		<pubDate>Thu, 29 Jan 2009 15:16:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidefacebook.com/?p=3133#comment-17057</guid>
		<description>[...] the Facebook ecosystem and research firms support some of his conclusions, at least by the numbers. An analysis by Inside Facebook, an independent blog that follows the social network and its ecosystem, found [...]</description>
		<content:encoded><![CDATA[<p>[...] the Facebook ecosystem and research firms support some of his conclusions, at least by the numbers. An analysis by Inside Facebook, an independent blog that follows the social network and its ecosystem, found [...]</p>
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		<title>By: AppData: Traffic updates on Slide and RockYou!</title>
		<link>http://www.insidefacebook.com/2008/10/23/traffic-analysis-top-three-facebook-apps-mixed/comment-page-1/#comment-14740</link>
		<dc:creator>AppData: Traffic updates on Slide and RockYou!</dc:creator>
		<pubDate>Mon, 08 Dec 2008 21:15:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidefacebook.com/?p=3133#comment-14740</guid>
		<description>[...] on the AppData application leader board, Super Wall’s traffic has remained strong since our last report posted in late October. 2. Hug Me +589,804 MAU, up 13.87% in the past 30 days   3. Pieces of Flair +143,995 MAU, up 3.32% [...]</description>
		<content:encoded><![CDATA[<p>[...] on the AppData application leader board, Super Wall’s traffic has remained strong since our last report posted in late October. 2. Hug Me +589,804 MAU, up 13.87% in the past 30 days   3. Pieces of Flair +143,995 MAU, up 3.32% [...]</p>
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		<title>By: Inside Facebook &#187; AppData: Traffic updates on Slide and RockYou!</title>
		<link>http://www.insidefacebook.com/2008/10/23/traffic-analysis-top-three-facebook-apps-mixed/comment-page-1/#comment-14709</link>
		<dc:creator>Inside Facebook &#187; AppData: Traffic updates on Slide and RockYou!</dc:creator>
		<pubDate>Sun, 07 Dec 2008 19:01:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidefacebook.com/?p=3133#comment-14709</guid>
		<description>[...] Now the second largest application on the AppData application leader board, Super Wall&#8217;s traffic has remained strong since our last report posted in late October. [...]</description>
		<content:encoded><![CDATA[<p>[...] Now the second largest application on the AppData application leader board, Super Wall&#8217;s traffic has remained strong since our last report posted in late October. [...]</p>
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		<title>By: Irrepressible widget-maker RockYou aims at Asia, raises $17M &#187; VentureBeat</title>
		<link>http://www.insidefacebook.com/2008/10/23/traffic-analysis-top-three-facebook-apps-mixed/comment-page-1/#comment-13651</link>
		<dc:creator>Irrepressible widget-maker RockYou aims at Asia, raises $17M &#187; VentureBeat</dc:creator>
		<pubDate>Mon, 03 Nov 2008 11:58:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidefacebook.com/?p=3133#comment-13651</guid>
		<description>[...] SuperWall, a media-sharing app similar to Facebook&#8217;s wall feature. SuperWall is still doing fine. Note: Applications are basically widgets with additional features enabled by the [...]</description>
		<content:encoded><![CDATA[<p>[...] SuperWall, a media-sharing app similar to Facebook&#8217;s wall feature. SuperWall is still doing fine. Note: Applications are basically widgets with additional features enabled by the [...]</p>
]]></content:encoded>
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		<title>By: Inside Facebook &#187; App Watch: SocialCalendar Growth Increasing Since Redesign</title>
		<link>http://www.insidefacebook.com/2008/10/23/traffic-analysis-top-three-facebook-apps-mixed/comment-page-1/#comment-13583</link>
		<dc:creator>Inside Facebook &#187; App Watch: SocialCalendar Growth Increasing Since Redesign</dc:creator>
		<pubDate>Fri, 31 Oct 2008 13:01:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidefacebook.com/?p=3133#comment-13583</guid>
		<description>[...] that many application developers have been seeing since the Facebook redesign launched last month have been mixed, some developers are finding ways to grow fast in the new Facebook world. One such developer is [...]</description>
		<content:encoded><![CDATA[<p>[...] that many application developers have been seeing since the Facebook redesign launched last month have been mixed, some developers are finding ways to grow fast in the new Facebook world. One such developer is [...]</p>
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		<title>By: Inside Facebook &#187; From the Front Lines: Current Status of the Applications Menu</title>
		<link>http://www.insidefacebook.com/2008/10/23/traffic-analysis-top-three-facebook-apps-mixed/comment-page-1/#comment-13551</link>
		<dc:creator>Inside Facebook &#187; From the Front Lines: Current Status of the Applications Menu</dc:creator>
		<pubDate>Thu, 30 Oct 2008 18:01:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidefacebook.com/?p=3133#comment-13551</guid>
		<description>[...] The new application bookmarking system has been pinned as a primary cause of developer uncertainty with the new design in recent [...]</description>
		<content:encoded><![CDATA[<p>[...] The new application bookmarking system has been pinned as a primary cause of developer uncertainty with the new design in recent [...]</p>
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		<title>By: Post-redesign, Facebook&#8217;s platform working well for some applications &#187; VentureBeat</title>
		<link>http://www.insidefacebook.com/2008/10/23/traffic-analysis-top-three-facebook-apps-mixed/comment-page-1/#comment-13515</link>
		<dc:creator>Post-redesign, Facebook&#8217;s platform working well for some applications &#187; VentureBeat</dc:creator>
		<pubDate>Wed, 29 Oct 2008 19:46:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidefacebook.com/?p=3133#comment-13515</guid>
		<description>[...] third-party data sources have also been showing mixed results from the redesign. See this earlier report by Facebook-focused blog Inside Facebook and another by rival [...]</description>
		<content:encoded><![CDATA[<p>[...] third-party data sources have also been showing mixed results from the redesign. See this earlier report by Facebook-focused blog Inside Facebook and another by rival [...]</p>
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		<title>By: Jason</title>
		<link>http://www.insidefacebook.com/2008/10/23/traffic-analysis-top-three-facebook-apps-mixed/comment-page-1/#comment-13365</link>
		<dc:creator>Jason</dc:creator>
		<pubDate>Thu, 23 Oct 2008 22:42:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidefacebook.com/?p=3133#comment-13365</guid>
		<description>Again, Facebook basically only feeds their own apps to the home page.  I have not seen a single 3rd-party app on my homepage and only a few of my friends have said to have seen 1 or 2 per week.

That is a big reason my apps have died and yet nobody seems to be addressing this issue.</description>
		<content:encoded><![CDATA[<p>Again, Facebook basically only feeds their own apps to the home page.  I have not seen a single 3rd-party app on my homepage and only a few of my friends have said to have seen 1 or 2 per week.</p>
<p>That is a big reason my apps have died and yet nobody seems to be addressing this issue.</p>
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		<title>By: blaze</title>
		<link>http://www.insidefacebook.com/2008/10/23/traffic-analysis-top-three-facebook-apps-mixed/comment-page-1/#comment-13361</link>
		<dc:creator>blaze</dc:creator>
		<pubDate>Thu, 23 Oct 2008 21:35:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidefacebook.com/?p=3133#comment-13361</guid>
		<description>Can you get any more anecdotal?

Causes has seen traffic increases because of massive advertising.   Do your research..</description>
		<content:encoded><![CDATA[<p>Can you get any more anecdotal?</p>
<p>Causes has seen traffic increases because of massive advertising.   Do your research..</p>
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		<title>By: Roy Pereira</title>
		<link>http://www.insidefacebook.com/2008/10/23/traffic-analysis-top-three-facebook-apps-mixed/comment-page-1/#comment-13360</link>
		<dc:creator>Roy Pereira</dc:creator>
		<pubDate>Thu, 23 Oct 2008 21:09:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.insidefacebook.com/?p=3133#comment-13360</guid>
		<description>Thanks for showcasing DogBook.  A couple of points of interest:

Dogbook relaunched during f8 a few months ago with a new look-n-feel plus new features to support the new profile.  

From August 1 to September 12, we had about 36,000 DAU.  From September 13 to October 22, our DAUs are around 20,000.  The key dates of the drop-off were Sep 10 to Sep 12.

Although the new look and functionality was very well received, in the last month we have seen a loss of active users.  Going through our support email, it is clear that the redesigned APPLICATIONS menu and the Facebook&#039;s bookmarking feature are the reasons for the loss.

At first, our users couldn&#039;t find the Application&#039;s menu.  Then they couldn&#039;t figure out how to &#039;Bookmark&#039; the application which resulted in the application not appearing in their Application menu.

We suspect that our loss would have been greater if it weren&#039;t for the campaign that we ran once we relaunched that contacted all of our users who had a dog/cat/...

btw: Dogbook is owned by Poolhouse (http://poolhouse.ca) and managed by Refresh (http://refreshpartners.com)</description>
		<content:encoded><![CDATA[<p>Thanks for showcasing DogBook.  A couple of points of interest:</p>
<p>Dogbook relaunched during f8 a few months ago with a new look-n-feel plus new features to support the new profile.  </p>
<p>From August 1 to September 12, we had about 36,000 DAU.  From September 13 to October 22, our DAUs are around 20,000.  The key dates of the drop-off were Sep 10 to Sep 12.</p>
<p>Although the new look and functionality was very well received, in the last month we have seen a loss of active users.  Going through our support email, it is clear that the redesigned APPLICATIONS menu and the Facebook&#8217;s bookmarking feature are the reasons for the loss.</p>
<p>At first, our users couldn&#8217;t find the Application&#8217;s menu.  Then they couldn&#8217;t figure out how to &#8216;Bookmark&#8217; the application which resulted in the application not appearing in their Application menu.</p>
<p>We suspect that our loss would have been greater if it weren&#8217;t for the campaign that we ran once we relaunched that contacted all of our users who had a dog/cat/&#8230;</p>
<p>btw: Dogbook is owned by Poolhouse (<a href="http://poolhouse.ca" rel="nofollow">http://poolhouse.ca</a>) and managed by Refresh (<a href="http://refreshpartners.com" rel="nofollow">http://refreshpartners.com</a>)</p>
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