Triana Global Offers Facebook Developers $0.15 Guaranteed CPMs

September 23rd, 2008

By Justin Smith

For Facebook application developers looking for a way to monetize unsold inventory, Sydney, Australia-based social ad network Triana Global is guaranteeing floor CPM and CPC rates for new developers willing to try its networks. App developers can choose between two offers:

$0.15 USD CPMs on standard banner sizes
$0.08 USD CPCs on standard banner sizes

Current apps on the Triana network include Friends Finance, Private Photo Gallery, and Friend Wheel, so you can check them out to see what kind of ads Triana Global is running.

“For publishers that take the CPC option of $0.08, they normally end up getting eCPM’s of around $0.50, with some of our publishers over $3.00 eCPM. The $0.15 CPM is great for publishers whose CTR is less than 0.2%, but is still looking for some good payouts,” says Triana’s Nabil Naghdy.

The offer is good on all global traffic, and is similar in price to guarantees from other ad networks we’ve seen in the past, like Lookery and Platform-A, but with fewer restrictions. However, like all ad networks, developers should see what works best for their particular application.

Triana also works with app developers on MySpace, Bebo, Hi5, Friendster, and Orkut.

Check out The Facebook Marketing Bible: 50+ Ways to Market Your Brand, Company, Product, or Service Inside Facebook.

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Filed in Advertising, Applications, Facebook, Marketing, MySpace, OpenSocial

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6 Responses to “Triana Global Offers Facebook Developers $0.15 Guaranteed CPMs”

ShopIt Acquires Triana Global, Launches Ad Network For Social Networks Says:
February 8th, 2009 at 8:37 am
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ShopIt Acquires Triana Global, Launches Ad Network For Social Networks | My Blog Channel Says:
February 8th, 2009 at 9:21 am
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ShopIt Acquires Triana Global, Launches Ad Network For Social Networks | Webtrendblog.com Says:
February 8th, 2009 at 4:47 pm
[...] service has managed to stay largely under the radar since its launch, and even when they started guaranteeing floor CPM rates of $0.15 and $0.08 CPC rates on standard banner sizes for new developers joining the network they [...]
ShopIt Acquires Triana Global, Launches Ad Network For Social Networks | Sydney Web Design Says:
February 8th, 2009 at 6:14 pm
[...] service has managed to stay largely under the radar since its launch, and even when they started guaranteeing floor CPM rates of $0.15 and $0.08 CPC rates on standard banner sizes for new developers joining the network they [...]
Nettlive.com » Blog Archive » ShopIt Acquires Triana Global, Launches Ad Network For Social Networks Says:
February 8th, 2009 at 6:31 pm
[...] service has managed to stay largely under the radar since its launch, and even when they started guaranteeing floor CPM rates of $0.15 and $0.08 CPC rates on standard banner sizes for new developers joining the network they [...]
The Scripts Zone » ShopIt Acquires Triana Global, Launches Ad Network For Social Networks Says:
February 9th, 2009 at 5:06 am
[...] service has managed to stay largely under the radar since its launch, and even when they started guaranteeing floor CPM rates of $0.15 and $0.08 CPC rates on standard banner sizes for new developers joining the network they [...]