Comparing MySpace Application Growth by Category

Unlike the early Facebook platform, the MySpace platform has undergone very controlled growth, as access to various viral channels has been slowly rolled out to application developers. Most recently, MySpace released their long awaited limited application invites offering. Given that in this relatively controlled environment most applications have thus far experienced “organic” growth, the relative popularity of certain application categories thus far is likely indicative of the platform’s future.

We’ve compiled a breakdown of the most popular application categories to date by adding up the total install numbers from the top 10 applications in each of the 23 application categories. Some major applications (mostly games) are counted in multiple categories, and this approach does ignore the long-tail of the application gallery. But generally the results are a fair assessment of the MySpace Platform’s early growth.

As you can see, only a few categories have reached widespread distribution on MySpace, while most have remained relatively small. Just how much MySpace will open additional communication channels for applications to grow remains to be seen.

Related Inside Facebook Resources:

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The Guide to Marketing your Brand, App, Website, or Content Inside Facebook

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