Facebook Turns On New Ad Units
Facebook has turned on new ad units as part of the profile and home page redesign. While the format of the ad units themselves hasn’t changed significantly, their location on the page has become more prominent – and a new ad unit has been created on the home page.
1. Profile Page & Canvas Page
Profile and canvas page ads are now located on the top right side of the page, instead of below the left nav. Facebook is stacking two ad units on top of each other and linking to “More Ads.”
2. Home Page
Facebook has added a new ad unit to the right rail of the home page under the “Sponsor” sub-heading. This is prime real estate, and appears to be filled with house ads while Facebook breaks users in. Can you count the number of links to invite new friends to Facebook?
July 21st, 2008 at 9:56 am
Who would ever click on “more ads”?
July 21st, 2008 at 10:33 am
Thanks for sharing. Whether people recognize it or not, all of us who use Facebook for “marketing” need to pay attention to these details.
Maria Reyes-McDavis
July 21st, 2008 at 11:39 am
[...] 2 Facebook ads and the sponsored feed item now sits alone on the right hand side of the home page. (InsideFacebook) I don’t know what this means for Microsoft, considering I’m only seeing their ads on [...]
July 21st, 2008 at 10:38 pm
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July 22nd, 2008 at 4:50 am
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