Facebook application developers can now send up to 5 emails per user per day

Several months ago, Facebook started telling the developer community it would probably deprecate its notification email feature, though it never gave a specific date as to when or how that was going happen. Then, a couple weeks ago, Facebook created a new mechanism for  apps to send email to users, notifications.sendEmail – though the new method included a 1 email/user/day limit. This week, Facebook announced that that limit has now been upped to 5 emails/user/day.

It will be interesting to see how the developer community uses email in relation to messaging, feeds, and traditional notifications, and how strict/transparent Facebook will be regarding appropriate levels of application email. So far, apps have made sparing use of email in comparison to on Facebook channels, which usually convert very well.

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5 Responses to “Facebook application developers can now send up to 5 emails per user per day”

  1. Jatinder says:

    I just realized that notifications.sendEmail only allows plain text emails or emails with content as text, links and linebreaks. all other tags like strong,b etc. are stripped off.

  2. Sveta Alex says:

    The email part is deprecated?
    Is there any new function that will send email?

  3. Inside Facebook » The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook says:

    [...] Email notifications are just like Facebook Notifications, except they are delivered directly to your users’ email address INSTEAD of to their Facebook Notifications inbox. While originally scheduled to be deprecated by Facebook, Facebook recently enabled a new API method for email notifications that allows developers to send users up to 5 email notifications per day. [...]

  4. joee says:

    I’m sorry for looking for help this way but I can’t seem to get hept with out logging in.I’m having trouble logging in and it just keeps saying “Unregistered Email. If you could redirect this to where it needs to go that would be supper.

  5. mae says:

    como puedo enviar mensajes por facebook adjuntando una aplicacion como lo hacia antes????

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