Inside Network - Providing news and market research to the Facebook platform and social gaming ecosystem Inside Facebook    Inside Social Games    Inside Virtual Goods    AppData    PageData  
Facebook Marketing Bible   App Stats   Page Stats   Contact   About   Advertise       Subscribe:   Email   RSS   Twitter   Facebook
Super Rewards
By Justin Smith 2 Comments »

WYSIWYG widget publishing platforms Widgetbox and Dapper both announced new tools for turning widgets into Facebook applications today.

Widgetbox released App Accelerator, a new service that lets you publish your Widgetbox widgets as Facebook apps. In addition to bringing your Widgetbox widget into Facebook, App Accelerator also packages viral Facebook features like news feeds and friend invites around it, helping it grow. Over 200 Facebook apps have already been created during private beta.

Widgetbox simultaneously announced a revenue service for App Accelerator developers whereby RockYou will sell inventory and will split a 50% commission with Widgetbox. This is a nice perk for publishers in monetizable spaces.

Separately, Dapper today announced AppMaker, a tool that lets you turn any”Dapp” into its own Facebook app. The service launched with apps created by partners Answers.com and MTV. Dapper is focusing more on content syndication and allows for more powerful look and feel customization.

Cranking out a simple Facebook app with Dapper is dead simple. (The Inside Facebook app below was made in 5 minutes!)

Automated Facebook application creation gives the “long tail” of communities and content a better Facebook experience. We’ll keep an eye on this space as it grows.

[tags]dapper,widgetbox,automated[/tags]

Check out The Facebook Marketing Bible: 50+ Ways to Market Your Brand, Company, Product, or Service Inside Facebook.

Inside Facebook Sponsors
SoftLayer     Mopay
Gate2Shop     AdParlor

2 Responses to “Widgetbox and Dapper turning widgets into Facebook apps”

  1. Ryan Says:

    Link to the app doesn’t work. I want my Inside Facebook app!

  2. Justin Smith Says:

    Ryan, it should work, try again!

Leave a Reply