Comments on: “We have 3,000,000 users, now what?”, startup asks

By: 5 things that make your social network monetize like crap | Andrew Chen (@andrew_chen)

Thu, 17 Dec 2009 04:01:34 +0000

[...] going rate CPMs being $4. Furthermore, the recent gold rush in Facebook apps has led quite a few folks amassing large userbases with dreams of incredible monetization. It’s quite easy, with all the profile information [...]

By: Google- Like Revenue « Manlingchen’s Weblog

Google- Like Revenue « Manlingchen’s Weblog — Sun, 05 Oct 2008 06:06:57 +0000

By: Adam Crowe - links for 2007-09-27

Adam Crowe - links for 2007-09-27 — Thu, 27 Sep 2007 00:42:51 +0000

[...] Inside Facebook – “We have 3,000,000 users, now what?”, startup asks Comment: “Add microtransactions to send SMS drinks to people or multimedia messages to people’s phones. Have users select their favorite drinks and sell access to those users to the alcohol vendors. “Hey look, a new vodka is coming out next week!” (tags: facebook socialgraph businessmodel applications strategy tactics mobile brandedcontent brandedutility productnarratives boozemail renkoo) [...]

By: Facebook Blogged » Linklove

Facebook Blogged » Linklove — Tue, 25 Sep 2007 17:02:46 +0000

[...] Inside Facebook » “We have 3,000,000 users, now what?”, startup asks That’s a good question indeed. What do you do when you have an app called “Booze Mail”, which has 300 000 daily users? [...]

By: bjorn

bjorn — Mon, 24 Sep 2007 06:52:16 +0000

this sounds so bubble-ish.. all users and no money.. did renkoo create a bubble amidst all that hype in facebook apps?

here’s a suggestion, start looking for alcohol-related businesses, bars and get them to sponsor their icons hyper -locally

By: Corey Redington

Corey Redington — Sun, 23 Sep 2007 06:02:40 +0000

Be happy you enhanced the lives of millions and find a business guy that can show you how to make money off of your application.

By: 3 Million and 3 Mentions « Renkoo Blog

3 Million and 3 Mentions « Renkoo Blog — Fri, 21 Sep 2007 22:31:30 +0000

[...] Justin Smith, Inside Facebook: Unlike most experimental apps, Booze Mail took off: it’s currently the 15th [...]

By: Renkoo Revisited : Venture Chronicles

Renkoo Revisited : Venture Chronicles — Fri, 21 Sep 2007 20:09:49 +0000

[...] and foremost, as evidenced by the fact that they have 3 million Facebook users it is clear that there is something there "there". Whether or not that can be converted [...]

By: Renkoo and the Success Plan Problem | Charles Hudson’s Weblog

Renkoo and the Success Plan Problem | Charles Hudson’s Weblog — Fri, 21 Sep 2007 19:55:43 +0000

[...] for something you’ve been thinking about for awhile. Over on Inside Facebook there’s a great post about how Renkoo’s Boozemail application has become really popular. Given that the [...]

By: Tom

Tom — Thu, 20 Sep 2007 21:46:31 +0000

I don’t know if I would compare any of those companies to an application that allows you to put an icon of a glass of tequila on your friends profile. That is not much of a business model.

And I think you are also dreaming if you think activity correlates to “a chance to sell something”. The advertising model is not going to work in Facebook. Facebook is not like the candy rack at the local grocery store where you can convince someone to buy something just because they happen to be using your app.

The successful apps will be those that have the ecomm built in like iLike or the Chase +1 group which is a brilliant idea. Join the group, get a credit card and gain karma points to buy stuff, I can only imagine the amount of money Chase makes off of the 34,000 people that have that credit card.