Comments on: Media companies don’t understand Facebook yet

By: MTV Builds Viral App for New Reality Show

MTV Builds Viral App for New Reality Show — Thu, 09 Apr 2009 18:11:11 +0000

[...] traditional media companies initially struggled with how best to utilize Facebook, their understanding of the Facebook ecosystem has improved in reaching their audiences during the [...]

By: Güncel Haber Başlıkları » Blog Arşivi » 5 Link

Güncel Haber Başlıkları » Blog Arşivi » 5 Link — Sun, 06 Jan 2008 01:02:03 +0000

[...] Medya Sirketleri henuz Facebook’u anlayamadi. LINK [...]

By: Marketallica: Pazarlama trendleri ve yeni iş fikirleri

Marketallica: Pazarlama trendleri ve yeni iş fikirleri — Fri, 02 Nov 2007 08:49:19 +0000

[...] Medya Sirketleri henuz Facebook’u anlayamadi. LINK [...]

By: links for 2007-09-19 | Daily EM

links for 2007-09-19 | Daily EM — Wed, 19 Sep 2007 04:28:09 +0000

[...] Inside Facebook » Media companies don’t understand Facebook yet …despite all the cool ways that the app lets you interact with New York Times content, only 16 people used the app today (tags: advertising facebook newspapers applications usability business media marketing facebookapps) [...]

By: links for 2007-09-17 « David Black

links for 2007-09-17 « David Black — Mon, 17 Sep 2007 01:30:56 +0000

[...] Media companies don’t understand Facebook yet – Inside Facebook “What they didn’t tell you is that few people on Facebook care: despite all the cool ways that the app lets you interact with New York Times content, only 16 people used the app today.” (tags: internet newspapers newspapersites socialmedia socialnetworking widgets api facebook) [...]

By: Mark

Mark — Sat, 15 Sep 2007 16:49:23 +0000

and today in the faceosphere the NYT app is being called a success:
http://www.webpronews.com/topnews/2007/09/14/nyt-facebook-app-succeeds-saves-the-day

By: Robert S.

Robert S. — Fri, 14 Sep 2007 15:09:39 +0000

The number of active users is now at 1010. Perhaps it’s important to remember that by their very definition, these sort of viral apps start off small in number and then increase by geometric proportions if they prove engaging. Give it another week and let’s see how many users it has.

By: Media-Blog » Archives » Medienunternehmen haben bei Social Networks wie Facebook kaum Erfolg

Fri, 14 Sep 2007 07:47:10 +0000

[...] Facebook ist die nächste grosse Herausforderung im Kampf um die Mediennutzungszeit der User. Wie schwierig es für etablierte Medienunternehmen ist, in diesem Umfeld Fuss zu fassen, zeigt ein Blogpost bei Inside Facebook. [...]

By: Mark

Mark — Thu, 13 Sep 2007 23:53:15 +0000

697 daily active users
(113% of total)

NYT Facebook numbers for today. You might have jumped the gun in writing this app off (after 1 day?!).

By: Paul Malin

Paul Malin — Thu, 13 Sep 2007 23:14:12 +0000

Brian said: “don’t see that much difference between the new app and the old one. the new one seems to ask for invitations at signup, and more prominently emphasize sharing.”

The ads do work but not 50X (in my experience)so my hunch would be that Jia turned the viral meter from OFF to ON and surprise surprise it worked…