Another Facebook App Acquisition: Slide buys Favorite Peeps for $60k
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Following on the heels of last week’s acquisition of Extended Info by SideStep, I received a tip today that widget maker Slide has acquired Facebook application Favorite Peeps for a reported $60,000.
Favorite Peeps is the 14th most popular application on Facebook with approximately 1.3 million users and is growing at about 2.3% (30,000 users) per day. The reported acquisition price values each user of the Facebook app at about $0.046, or a low 4.6 cents US.
By comparison, gaming social network and utility Xfire was acquired by Viacom last year for $102 million, or about $25 US for each of its 4 million users at the time. In 2005, Fox Interactive Media acquired MySpace for $580 million, or about $36 per each of its 16 million users at the time of the acquisition. Favorite Peeps’ acquisition price pegs the value of a Facebook application user at between roughly 0.1% and 0.2% of the value of MySpace and Xfire users when those companies were acquired.
Favorite Peeps is the creation of Dennis Rakhamimov, a software engineer at Peter Thiel-funded Palantir Technologies. (Thiel is also an investor and director of Facebook. Also, Slide founder and CEO Max Levchin co-founded Paypal with Thiel and Luke Nosek.) Before joining Panantir, Rakhaminov was a software developer at Microsoft for 3 years after graduating from Columbia in 2004.
Favorite Peeps is a lot like Slide’s own Top Friends application with a tagline or comment for each “BFF” you list. You can also see what your friends have said about you. Another very simple app that got to market early and spread quickly. Not bad for a month’s work, Dennis!

[tags]facebook,apps,applications,acquisition,slide,favoritepeeps[/tags]



June 26th, 2007 at 2:43 am
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June 26th, 2007 at 4:56 am
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June 26th, 2007 at 8:59 am
[...] The increasing traction that facebook applications receive, has already let to two acquisitions. [...]
June 26th, 2007 at 9:02 pm
[...] notes that Slide.com (run by PayPal co-founder Max Levchin) has bought the app Favorite Peeps for a reported $60,000. Another site, FaceWatch, has also written about the [...]
June 27th, 2007 at 8:57 am
[...] совсем свежая и интересная новость — Денис Рахамимов продал свое приложение Favorite Peeps для Facebook за 60 000 долларов. [...]
June 27th, 2007 at 2:21 pm
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June 28th, 2007 at 3:20 am
[...] Inside Facebook » Another Facebook App Acquisition: Slide buys Favorite Peeps for $60k (tags: myspace facebook platform app slide) [...]
June 28th, 2007 at 4:16 am
[...] business viability of the Facebook apps that are being created. On Monday the blog Inside Facebook broke the story that the Facebook-only application Favorite Peeps had been acquired by slideshow creator Slide (and [...]
June 28th, 2007 at 7:47 pm
[...] Monday the blog Inside Facebook broke the story that the Facebook-only application Favorite Peeps had been acquired by slideshow creator Slide (and [...]
August 1st, 2007 at 3:31 am
[...] Facebook application acquisitions already happening at a rapid pace (many more have not been announced), my intention with this service is to [...]
August 10th, 2007 at 4:46 pm
[...] blog, Inside Facebook, reports the purchased price was $60,000. Slide confirmed the acquisition for VentureBeat, although they did not confirm the price. Like [...]
August 11th, 2007 at 2:45 am
[...] first of its kind and its acquisition comes in the flaming red-hot trail blazed by Favorite Peeps (acquired by Slide) on June 25th. This was preceded by the Sidestep acquisition of Extended Info. For valuation [...]
August 13th, 2007 at 5:12 pm
[...] the early Facebook application M&A going on is exciting and potentially lucrative for those developers who can build and cash [...]
August 16th, 2007 at 7:45 pm
[...] $3 million price tag values Where I’ve Been users at about $1.30, or almost 30 times the 4.6 cents per user Slide paid for Favorite Peeps two months [...]
August 16th, 2007 at 7:46 pm
[...] $3 million price tag values Where I’ve Been users at about $1.30, or almost 30 times the 4.6 cents per user Slide paid for Favorite Peeps two months [...]
August 17th, 2007 at 1:54 am
[...] for developers to create apps for the Facebook platform when you know that Favorite Peeps was recently bought for $60,000 and that Where I’ve Been has just been sold for a reported [...]
August 19th, 2007 at 6:24 pm
[...] party can make a gain if it charges for use or the functionality is purchased by another party ( Favorite Peeps , Extended Info [...]
August 29th, 2007 at 2:06 pm
[...] bought Parakey; Slide.com, in order to get a bigger share of the Facebook ecosystem, acquired up Peeps.com; and Sidestep, a social networking site for travel, purchased TripUp in a bid to get some of its own [...]
October 17th, 2007 at 10:07 pm
[...] put the Slide acquisition of Favorite Peeps as low as [...]
October 18th, 2007 at 12:31 pm
[...] put the Slide acquisition of Favorite Peeps as low as [...]
January 11th, 2008 at 7:55 pm
[...] from FacebookCamp, he says an active user is worth about $3 per year. Favourite Peeps was worth 4.5 cents per user, while RockYou says it thinks the average app user could be worth between 30 cents and a [...]
June 19th, 2008 at 11:27 pm
[...] Facebook application acquisitions already happening at a rapid pace (many more have not been announced), my intention with this service is to [...]
June 19th, 2008 at 11:36 pm
[...] $3 million price tag values Where I’ve Been users at about $1.30, or almost 30 times the 4.6 cents per user Slide paid for Favorite Peeps two months [...]
July 28th, 2008 at 2:38 am
[...] Speed Racing to RockYou for a rumored seven figures each, Free Gifts, Esgut, and Nicknames to SGN, Favorite Peeps to Slide, and Extended Info to Sidestep), there’s actually a fairly active market for applications [...]
December 24th, 2008 at 11:35 am
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May 25th, 2009 at 9:19 am
Спасибо, пост действительно грамотно написан и по делу, есть что почерпнуть.
November 11th, 2009 at 5:15 am
[...] Peeps” venduta per [...]