Facebook Traffic Up 35% since Platform launch
June 13th, 2007
How will the success of Facebook’s Platform strategy be measured? That’s a good question. One place to start is traffic numbers. Susan Mernit predicts we’ll see a big lift for Facebook in August’s ComScore numbers. If Alexa is any indication, it’s already happening:
There’s been a 33% increase in page views in the last 3 weeks alone:

Facebook’s Reach has also increased 20% in that same time period:

Wow.
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